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Compass Bulk

Maybe

The average product has only 189 reviews. But shoppers spend an estimated $31K a year here, so Compass Bulk is a Maybe.

Flapen Score
58
58 / 100
Top 14% of 8,101 Sports & Outdoors niches · +11 vs the category median of 47
Market size
$31K/yr54K searches / yr
90-day growth
+53.1%search demand this quarter
Competition
47%top-5 click share · 17 brands · 21 sellers

Flapen Score

Compass Bulk against its category

The dotted line is the Sports & Outdoors average. Past it, Compass Bulk is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Compass Bulk market on Amazon at a glance

Shoppers on Amazon United States searched for Compass Bulk 54K times last year and spent an estimated $31K. The top 5 brands take 73% of clicks. Demand peaks in May. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +53.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
+53.1%
Conversion, latest week
3.0%
Market size, estimated
$31Ka year
Peak month
May2.7× the quietest month
Top search term
compass bulk23K searches a year

02 · Price

A sale here is worth $19.50.

Listings sell for $19.50 on average, from $6.24 to $38.60. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.50 that is $0 to $2K a year per listing.

Average price
$19.50inside the $15 to $100 sweet spot
Price range
$6.24–$38.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #139 within Electronics & Gadgets. It carries 189 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#139in Electronics & Gadgets
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
189per listing
Listings tracked
27

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Compass Bulk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

21

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

47%

Top 20: 92%

Open market

23%

  • Brand 122%
  • Brand 221%
  • Brand 315%
  • Brand 49%
  • Brand 58%
  • Brand 63%

Demand

Compass Bulk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: May · busiest ÷ quietest = 2.7×

Search terms

Top Compass Bulk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • compass bulk23K/yr
  • bulk compass7K/yr
  • compass keychain bulk6K/yr
  • mini compass bulk6K/yr
  • compass party favor6K/yr
  • compasses bulk4K/yr
  • bulk compasses for kids3K/yr

Reviews and returns

What reviews say buyers love and hate about Compass Bulk

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
20%of negative reviews mention “Functionality-Overall”
1.9%of orders come back
“A compass really has one job to do”
A buyer, on “Functionality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Compass Bulk questions

Answered from the same tracked data.