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colts shirt

Skip it

A small market ($46K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 55Conversion 19Competition 82Returns 33Price range 78Avg price 95Brand share 39Review moat 61Quality gap 28

Avg price

Incredible$23.05

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Price range

Great$7.09–$45.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,054

avg incumbent reviews — the moat a new listing must climb

Growth

Good+27.3%

90-day search growth — must beat 0% to launch

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$46K

$46K/yr · 132K searches

According to Flapen's Amazon United States niche tracking, colts shirt is a $46K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

colts shirt market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$35K–$46K
units × avg price
Conversion rate
1.5%
Avg BSR
#28,320
Page quality
0%
Prime
76%
Sponsored
36%
Out of stock
10.7%
Avg brand age
35 months
Avg seller age
180 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

11 rising

Sellers

12

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

33%

Top 20: 71%

Open market

11%

  • Junk Food22%
  • Colts Name Vintage Retro Gift Men Women Boy Girl20%
  • New Era20%
  • Wes and Willy12%
  • FOCO8%
  • Thread Lightly7%
  • Open — no brand owns it (5 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — +27.3% search growth over the last 90 days.
15K10KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 41.7×

Top colts shirt search terms

  • colts shirt36K/yr
  • indianapolis colts shirt16K/yr
  • colts tshirt11K/yr
  • colts t shirt5K/yr
  • colts shirt men49K/yr
  • colts shirts8K/yr
  • colts shirts for men4K/yr
  • colts long sleeve shirt4K/yr
All search terms

Top colts shirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$6K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about colts shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall38%

“Great fit”

Advertised Vs Actual Product25%

“As advertised”

Design-Overall13%

“The design itself was nice though”

Value For Money13%

“Good value”

What buyers complain about

Material Quality33%

“Super cheap material of tshirt”

Thin33%

“Too thin”

Size-Overall17%

“It ran SMALL”

Top return reasons

Size-Overall51%
Chest Fit13%
Color10%
Advertised Vs Actual Product6%
Length5%
Material Quality4%
Hip Fit3%
Shoulder Fit3%
Print Quality3%
Sleeve Fit3%

Common questions

Is colts shirt profitable to sell on Amazon United States?
The niche generates $46K/yr across 45 tracked products. 1 of 14 products launched in the last 360 days are still selling. 90-day search growth is +27.3%. Flapen's verdict: Skip it (46/100).
How competitive is the colts shirt niche?
11 brands and 12 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in colts shirt?
Top complaints mined from reviews: Material Quality, Thin, Size-Overall. The return rate is 4.4%.
When does demand for colts shirt peak?
Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 41.7× the quietest.
What does it cost to enter the colts shirt niche?
Listings span $7.09–$45.21; the average listing price is $23.05 (sweet spot $15–$100). The average incumbent carries 1,054 reviews — the moat a new listing must climb.