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54

colorado buffaloes

Worth a look

Shows a sweet-spot price point ($21.52 avg), but a small market ($67K/yr) keeps it on the watch list.

Market size 17Growth 58Conversion 26Competition 87Returns 53Price range 79Avg price 91Brand share 76Review moat 47Quality gap 32

Avg price

Great$21.52

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Price range

Great$5.10–$54.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Growth

Good+32.0%

90-day search growth — must beat 0% to launch

Returns

Good2.9%

return rate — above 5% kills the launch gate

Review moat

Okay1,806.92

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$67K

$67K/yr · 153K searches

According to Flapen's Amazon United States niche tracking, colorado buffaloes is a $67K/yr Amazon United States market (153K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

colorado buffaloes market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$86K–$108K
units × avg price
Conversion rate
2.0%
Avg BSR
#2,027
Page quality
0%
Prime
96%
Sponsored
88%
Out of stock
7.2%
Avg brand age
57 months
Avg seller age
177 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

26 falling

Sellers

32

Top-5 brand share

59%

Top 20: 97%

Top-5 click share

28%

Top 20: 59%

Open market

34%

  • University of Colorado19%
  • Campus Colors12%
  • Barnesmith10%
  • Rico Industries10%
  • 477%
  • Elite Authentics7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +32.0% search growth over the last 90 days.
40K30KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 12.4×

Top colorado buffaloes search terms

  • cu boulder merch22K/yr
  • cu boulder15K/yr
  • university of colorado boulder merch12K/yr
  • cu boulder shirt7K/yr
  • university of colorado9K/yr
  • colorado buffaloes17K/yr
  • colorado buffaloes apparel42K/yr
  • cu buffs7K/yr
  • colorado university apparel4K/yr
  • university of colorado apparel4K/yr
All search terms

Top colorado buffaloes products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$5K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about colorado buffaloes

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Fantastic Quality”

Color11%

“vibrant colors”

Size-Overall11%

“The size is accurate”

Design-Overall10%

“The design and logo are accurate”

Value For Money7%

“Good buy for the price point”

Strength5%

“The heavyweight cardstock is sturdy enough to survive a gust of wind or a particularly enthusiastic Sko Buffs”

Durability5%

“which gives them a decent level of durability for disposable dinner napkins”

Thickness4%

“The material is thick enough that you can load it up without worrying about it collapsing or soaking through”

Advertised Vs Actual Product4%

“Looks like the ad”

Material Quality3%

“The cardstock material feels sturdy and durable, and the printed designs have a clean, professional appearance”

What buyers complain about

Value For Money24%

“expensive for paper plates”

Thickness11%

“a little thinner than I expected”

Size-Overall3%

“So they are bigger than a dessert plate”

Durability3%

“Very small came apart the first day”

Quality-Overall3%

“I ordered these plates expecting them to be of much better quality though”

Strength2%

“Unlike some party decorations that feel flimsy”

Advertised Vs Actual Product2%

“This blemish appears intentional”

Wrinkles2%

“the photo shows the crease through the CU”

Thin1%

“thin”

Flexibility1%

“Also the plate will bend if you attempt to put more than a piece of cake or chips on it”

Top return reasons

Size-Overall60%
Color5%
Advertised Vs Actual Product4%
Material Quality4%
Quality-Overall4%
Print Quality3%
Thin2%
Length2%
Chest Fit2%
Waist Fit2%

Common questions

Is colorado buffaloes profitable to sell on Amazon United States?
The niche generates $67K/yr across 77 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +32.0%. Flapen's verdict: Worth a look (54/100).
How competitive is the colorado buffaloes niche?
26 brands and 32 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in colorado buffaloes?
Top complaints mined from reviews: Value For Money, Thickness, Size-Overall. The return rate is 2.9%.
When does demand for colorado buffaloes peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 12.4× the quietest.
What does it cost to enter the colorado buffaloes niche?
Listings span $5.10–$54.57; the average listing price is $21.52 (sweet spot $15–$100). The average incumbent carries 1,807 reviews — the moat a new listing must climb.