College Pennants

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +54.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

+54.3%

Conversion, latest week

1.6%

Market size, estimated

$53Ka year

Peak month

August2.5× the quietest month

Top search term

felt pennant flag19K searches a year

Listings sell for $28.33 on average, from $6.53 to $210.45. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $28.33 that is $0 to $3K a year per listing.

Average price

$28.33inside the $15 to $100 sweet spot

Price range

$6.53–$210.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.3%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #1,060 within Sports Souvenirs. It carries 349 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

98%

Out of stock, average day

9.4%

Average rank

#1,060in Sports Souvenirs

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

349per listing

Listings tracked

53

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months