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36

coleman table

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 92Conversion 37Competition 0Returns 38Price range 79Avg price 85Brand share 0Review moat 37Quality gap 25

Growth

Great+101.9%

90-day search growth — must beat 0% to launch

Avg price

Great$71.27

avg listing price — sweet spot $15–$100

Price range

Great$47.41–$113.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,788.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$67K

$67K/yr · 32K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, coleman table is a $67K/yr Amazon United States market (32K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Skip it — 36/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

coleman table market data

Units sold / yr
750–1K
avg 100–250/product
Revenue / yr
$53K–$71K
units × avg price
Conversion rate
3.0%
Avg BSR
#126
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
0.0%
Avg brand age
40 months
Avg seller age
177 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 rising

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Coleman83%
  • Portal6%
  • Byliable5%
  • Amazon Basics5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +101.9% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 3.6×

Top coleman table search terms

  • coleman table12K/yr
  • coleman camping table10K/yr
  • coleman camp table4K/yr
  • coleman folding table4K/yr
  • coleman outdoor folding table2K/yr
  • coleman tables portable foldable18/yr
All search terms

Top coleman table products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$10K30%$20K45%$30K60%$40K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about coleman table

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation17%

“Easy to put together”

Strength16%

“Nice and sturdy”

Size-Overall8%

“Just the right size”

Weight Light8%

“Lightweight and easy to set up”

Quality-Overall7%

“Good quality solid”

Value For Money6%

“Great Buy”

Portability6%

“Aesthetic, portable and sleek”

Storage Capacity4%

“easy to store”

Adjustability/Rotatability/Reclining4%

“height adjustable surface good for a lot of things you do around camp”

Durability4%

“seems pretty durable”

What buyers complain about

Assembly/Installation11%

“is impossible to assemble”

Quality-Overall7%

“Quality of hardware poor”

Durability6%

“Not going to be durable unless leaving in place & not folding”

Flexibility5%

“can bend a bit”

Size-Overall5%

“Bigger than I thought”

Instructions/User Manual/Troubleshooting4%

“I was kinda disappointed at first because the instructions weren't very helpful”

Maintenance And Repair4%

“Need improvement”

Weight Heavy3%

“It is a little heavy so you won't be backpacking the boundary waters with it is a nice decent sized table for camping”

Strength3%

“A bit unstable”

Add-Ons/Attachments2%

“one of the plastic attachments for the cross piece broke”

Top return reasons

Size-Overall25%
Defective Material/Parts18%
Assembly/Installation11%
Strength10%
Weight Heavy5%
Advertised Vs Actual Product4%
Value For Money4%
Functionality-Overall3%
Height2%
Balance/Stability2%

Common questions

Is coleman table profitable to sell on Amazon United States?
The niche generates $67K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +101.9%. Flapen's verdict: Skip it (36/100).
How competitive is the coleman table niche?
4 brands and 17 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in coleman table?
Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Durability. The return rate is 4.0%.
When does demand for coleman table peak?
Demand peaks in Jun–Jul–Aug–Sep; the busiest month runs 3.6× the quietest.
What does it cost to enter the coleman table niche?
Listings span $47.41–$113.16; the average listing price is $71.27 (sweet spot $15–$100). The average incumbent carries 2,788 reviews — the moat a new listing must climb.