coleman fuel
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$17.90avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$10.94–$25.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,993.33avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$56K$56K/yr · 118K searches
Growth
Bad-22.3%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, coleman fuel is a $56K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
coleman fuel market data
- Units sold / yr
- 3K–4K
- avg 1,000–1,250/product
- Revenue / yr
- $54K–$72K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #23
- Page quality
- 0%
- Prime
- 33%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 74 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
26
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Coleman67%
- PACKAGING SERVICE CO33%
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — -22.3% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.9×
Top coleman fuel search terms
- coleman fuel36K/yr
- white gas camp fuel14K/yr
- white gas24K/yr
- coleman lantern fuel10K/yr
- coleman white gas11K/yr
- coleman camp fuel8K/yr
- coleman fuel 1 gallon8K/yr
- coleman stove fuel4K/yr
- coleman liquid fuel3K/yr
Top coleman fuel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click shareNewest
by launch dateTrending
90-day click momentumWhat buyers say about coleman fuel
What buyers praise and complain about, mined from review topics.What buyers love
“As advertised”
“Great canisters”
“Convenient disposable”
“Great deal for the $$ Bought for our flame gun to start campfires”
“Lasts well”
“This was a gift”
“Lightweight”
“Perfect size and weight for torch gun”
“burned perfectly”
“When items were shipped out all were wrapped up as nothing was found leaking”
What buyers complain about
“can buy other places a lot cheaper”
“Misleading”
“My propane heater isn't staying on for longer than a few minutes”
“Got a small bottle”
Common questions
- Is coleman fuel profitable to sell on Amazon United States?
- The niche generates $56K/yr across 3 tracked products. 90-day search growth is -22.3%. Flapen's verdict: Skip it (35/100).
- How competitive is the coleman fuel niche?
- 2 brands and 26 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in coleman fuel?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Heating. The return rate is 0.0%.
- When does demand for coleman fuel peak?
- Demand peaks in Jan; the busiest month runs 1.9× the quietest.
- What does it cost to enter the coleman fuel niche?
- Listings span $10.94–$25.38; the average listing price is $17.90 (sweet spot $15–$100). The average incumbent carries 1,993 reviews — the moat a new listing must climb.


