Cold Thermos
FailThe top 5 brands take 97% of clicks, so Cold Thermos is a Fail.
- Flapen Score
- 47 / 100Ranks 4,037 of 8,101 Sports & Outdoors niches · on the category median47
- Market size
- $226K/yr514K searches / yr
- 90-day growth
- +8.4%search demand this quarter
- Competition
- 34%top-5 click share · 9 brands · 138 sellers
Flapen Score
Cold Thermos against its category
The dotted line is the Sports & Outdoors average. Past it, Cold Thermos is stronger. Inside it, weaker.
Market
The Cold Thermos market on Amazon at a glance
Shoppers on Amazon United States searched for Cold Thermos 514K times last year and spent an estimated $226K. The top 5 brands take 97% of clicks. Demand peaks in Jul–Oct–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 514K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $226K a year.
- Searches, last 12 months
- 514K
- Growth, 90 days vs prior 90
- +8.4%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $226Ka year
- Peak month
- October2.2× the quietest month
- Top search term
- nike water bottle201K searches a year
02 · Price
A sale here is worth $23.85.
Listings sell for $23.85 on average, from $7.57 to $49.40. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $23.85 that is $6K to $12K a year per listing.
- Average price
- $23.85inside the $15 to $100 sweet spot
- Price range
- $7.57–$49.40
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$12K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
38% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #956 within Sports Water Bottles. It carries 6,166 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 98%
- Out of stock, average day
- 0.0%
- Average rank
- #956in Sports Water Bottles
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 6,166per listing
- Listings tracked
- 47
04 · Newcomers
5 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Cold Thermos products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Nike Refuel Bottle 24 Oz
- Price
- $16.75
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 2y ago

Gatorade Overtime 22oz Stainless Steel Water Bottle Straw Cap Blue
- Price
- $22.32
- Rating
- 4.8/5
- Reviews
- 326
- Age
- 2y ago

Gatorade Stainless Steel Sport Bottle 26oz Double-Wall Insulation
- Price
- $29.71
- Rating
- 4.7/5
- Reviews
- 3,432
- Age
- 6y ago

adidas 600 ML (20 oz) Metal Water Bottle Hot/Cold Double-Walled Insulated 18/8 Stainless Steel Black/Silver Metallic One Size
- Price
- $20.74
- Rating
- 4.8/5
- Reviews
- 2,078
- Age
- 7y ago

NIKE HY9000-054 REFILLER BOTTLE LOCKING LID 32 oz
- Price
- $24.38
- Rating
- 4.4/5
- Reviews
- 178
- Age
- 2y ago
Trending
estimated 90-day click momentum
Nike Stainless Recharge Chug Bottle 32 Oz Rfsh
- Price
- $39.10
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

adidas Alliance Sackpack Drawstring Backpack for Sports Small Gym Bag Jersey Onix Grey/Black/White/2 OSFA
- Price
- $14.12
- Rating
- 4.8/5
- Reviews
- 32,183
- Age
- 8y ago

adidas Stainless Steel Metal Water Bottle 20 oz (600 mL) Straw Lid
- Price
- $16.79
- Rating
- 4.7/5
- Reviews
- 564
- Age
- 1y ago

adidas Stainless Steel Metal Water Bottle 20 oz (600 mL) Straw Lid
- Price
- $15.87
- Rating
- 4.7/5
- Reviews
- 564
- Age
- 1y ago

Nike Fuel Jug 40 Oz Chug Bottle White | Black
- Price
- $29.73
- Rating
- 4.6/5
- Reviews
- 284
- Age
- 4y ago
Newest
by launch date
Nike Stainless Recharge Chug Bottle 32 Oz Rfsh
- Price
- $39.10
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Gatorade Overtime 32oz Stainless Steel Water Bottle Twist Cap Grey
- Price
- $38.93
- Rating
- 4.4/5
- Reviews
- 193
- Age
- 1y ago

Hydrapeak NBA Officially Licensed All-Team Sticker Print Logo 32oz Insulated Water Bottle with Straw Lid and Handle Stainless Steel Bottle Great For NBA Fans of All Ages
- Price
- $28.19
- Rating
- 4.8/5
- Reviews
- 389
- Age
- 1y ago

adidas Stainless Steel Metal Water Bottle 20 oz (600 mL) Straw Lid
- Price
- $15.87
- Rating
- 4.7/5
- Reviews
- 564
- Age
- 1y ago

adidas Stainless Steel Metal Water Bottle 20 oz (600 mL) Screw Cap
- Price
- $20.33
- Rating
- 4.8/5
- Reviews
- 2,078
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 34% of clicks, no more. An open shelf where new products get seen.
Brands
9 rising
Sellers
138
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
34%
Top 20: 72%
Open market
2%
- Nike37%
- Gatorade29%
- adidas26%
- Under Armour3%
- Hydrapeak2%
- Owala1%
- Open — no brand owns it (3 brands, 2%)
Demand
Cold Thermos search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Cold Thermos search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nike water bottle201K/yr
- adidas water bottle78K/yr
- gatorade stainless steel water bottle37K/yr
- termo nike14K/yr
- nike bottle15K/yr
- water bottle nike16K/yr
- adidas water bottle stainless steel17K/yr
- termo adidas10K/yr
- gatorade metal water bottle10K/yr
- adidas bottle9K/yr
Reviews and returns
What reviews say buyers love and hate about Cold Thermos
We read the reviews and the return reasons for every product selling here.
“It leaks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cold Thermos questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









