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Cobra Grips

Fail

The top 5 brands take 100% of clicks, so Cobra Grips is a Fail.

Flapen Score
29
29 / 100
Ranks 7,724 of 8,101 Sports & Outdoors niches · −18 vs the category median of 47
Market size
$80K/yr88K searches / yr
90-day growth
-11.7%search demand this quarter
Competition
82%top-5 click share · 3 brands · 6 sellers

Flapen Score

Cobra Grips against its category

The dotted line is the Sports & Outdoors average. Past it, Cobra Grips is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cobra Grips market on Amazon at a glance

Shoppers on Amazon United States searched for Cobra Grips 88K times last year and spent an estimated $80K. All 3 brands take every click. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
-11.7%
Conversion, latest week
2.2%
Market size, estimated
$80Ka year
Peak month
December1.3× the quietest month
Top search term
cobra grips60K searches a year

02 · Price

A sale here is worth $40.76.

Listings sell for $40.76 on average, from $16.13 to $78.80. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $40.76 that is $10K to $20K a year per listing.

Average price
$40.76inside the $15 to $100 sweet spot
Price range
$16.13–$78.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$10K–$20K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #54 within Accessories. It carries 1,503 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
7.1%
Average rank
#54in Accessories
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
1,503per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Cobra Grips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • Brand 186%
  • Brand 29%
  • Brand 35%

Demand

Cobra Grips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Cobra Grips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cobra grips60K/yr
  • cobra grips lifting straps15K/yr
  • cobra straps4K/yr
  • cobra grips pro4K/yr
  • cobra grip4K/yr
  • cobra grips for women428/yr
  • cobra grips for men209/yr

Reviews and returns

What reviews say buyers love and hate about Cobra Grips

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Grip”
4.2%of orders come back
“Cons: grip isnt as good as other brands”
A buyer, on “Grip”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cobra Grips questions

Answered from the same tracked data.