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Coastal Carolina University Apparel

Fail

Shoppers spend an estimated $20K a year here, so Coastal Carolina University Apparel is a Fail.

Flapen Score
39
39 / 100
Ranks 6,237 of 8,101 Sports & Outdoors niches · −8 vs the category median of 47
Market size
$20K/yr129K searches / yr
90-day growth
+32.1%search demand this quarter
Competition
68%top-5 click share · 7 brands · 6 sellers

Flapen Score

Coastal Carolina University Apparel against its category

The dotted line is the Sports & Outdoors average. Past it, Coastal Carolina University Apparel is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coastal Carolina University Apparel market on Amazon at a glance

Shoppers on Amazon United States searched for Coastal Carolina University Apparel 129K times last year and spent an estimated $20K. The top 5 brands take 93% of clicks. Demand peaks in May–Jun–Sep–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
+32.1%
Conversion, latest week
0.7%
Market size, estimated
$20Ka year
Peak month
June3.7× the quietest month
Top search term
coastal carolina university apparel62K searches a year

02 · Price

A sale here is worth $20.96.

Listings sell for $20.96 on average, from $11.15 to $43.39. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $20.96 that is $0 to $2K a year per listing.

Average price
$20.96inside the $15 to $100 sweet spot
Price range
$11.15–$43.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #548 within T-Shirts. It carries 250 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#548in T-Shirts
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
250per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Coastal Carolina University Apparel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

6

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

3%

  • Brand 173%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (1 brand, 3%)

Demand

Coastal Carolina University Apparel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Sep, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Coastal Carolina University Apparel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coastal carolina university apparel62K/yr
  • coastal carolina26K/yr
  • coastal carolina merch16K/yr
  • coastal carolina university9K/yr
  • coastal carolina shirt8K/yr
  • coastal carolina university merch5K/yr
  • coastal carolina university t-shirts3K/yr

Reviews and returns

What reviews say buyers love and hate about Coastal Carolina University Apparel

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Color”
20%of negative reviews mention “Thickness”
2.1%of orders come back
“I also didn't like that the bottom part was so thick”
A buyer, on “Thickness”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Coastal Carolina University Apparel questions

Answered from the same tracked data.