Cirkul Lid

Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

194K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

3.7%

Market size, estimated

$70Ka year

Peak month

August1.6× the quietest month

Top search term

cirkul lid58K searches a year

Listings sell for $9.64 on average, from $4.38 to $24.93. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $9.64 that is $2K to $5K a year per listing.

Average price

$9.64under the $15 to $100 sweet spot

Price range

$4.38–$24.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

0.7%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #1,267 within Sports Water Bottle Accessories. It carries 615 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

90%

Out of stock, average day

22.3%

Average rank

#1,267in Sports Water Bottle Accessories

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

615per listing

Listings tracked

20

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months