Chivas Flag

Shoppers searched for this 638K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

638K

Growth, 90 days vs prior 90

+26.9%

Conversion, latest week

0.1%

Market size, estimated

$24Ka year

Peak month

May2.6× the quietest month

Top search term

chivas542K searches a year

Listings sell for $46.09 on average, from $14.40 to $88.35. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $46.09 that is $0 to $5K a year per listing.

Average price

$46.09inside the $15 to $100 sweet spot

Price range

$14.40–$88.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

1.9%of orders · Amazon United States median 2.1%

29% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #1,083 within Jerseys. It carries 126 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

29%

Prime listings

83%

Out of stock, average day

9.6%

Average rank

#1,083in Jerseys

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

126per listing

Listings tracked

24

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months