Skip to content

Chili Mac Mre

Fail

Shoppers spend an estimated $29K a year here, so Chili Mac Mre is a Fail.

Flapen Score
49
49 / 100
Top 43% of 8,101 Sports & Outdoors niches · +2 vs the category median of 47
Market size
$29K/yr19K searches / yr
90-day growth
+20.2%search demand this quarter
Competition
62%top-5 click share · 9 brands · 24 sellers

Flapen Score

Chili Mac Mre against its category

The dotted line is the Sports & Outdoors average. Past it, Chili Mac Mre is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chili Mac Mre market on Amazon at a glance

Shoppers on Amazon United States searched for Chili Mac Mre 19K times last year and spent an estimated $29K. The top 5 brands take 89% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
+20.2%
Conversion, latest week
5.4%
Market size, estimated
$29Ka year
Peak month
October1.3× the quietest month
Top search term
chili mac mre8K searches a year

02 · Price

A sale here is worth $28.58.

Listings sell for $28.58 on average, from $11.55 to $66.01. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $28.58 that is $0 to $3K a year per listing.

Average price
$28.58inside the $15 to $100 sweet spot
Price range
$11.55–$66.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #386 within Camp Kitchen. It carries 557 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
73%
Out of stock, average day
6.2%
Average rank
#386in Camp Kitchen
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
557per listing
Listings tracked
15

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
68 months

Products

Top Chili Mac Mre products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

24

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

7%

  • Brand 140%
  • Brand 230%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (3 brands, 7%)

Demand

Chili Mac Mre search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Chili Mac Mre search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chili mac mre8K/yr
  • mountain house chili mac4K/yr
  • mre chili mac5K/yr
  • mountain house chili mac with beef2K/yr

Reviews and returns

What reviews say buyers love and hate about Chili Mac Mre

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
41%of negative reviews mention “Advertised Vs Actual Product”
<0.1%of orders come back, a rate Amazon rounds to zero
“Not as described”
A buyer, on “Advertised Vs Actual Product”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Chili Mac Mre questions

Answered from the same tracked data.