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chicago bulls

Skip it

Soft demand (-21.3% this quarter) — this niche doesn't clear our bar today.

Market size 24Growth 14Conversion 19Competition 60Returns 22Price range 95Avg price 95Brand share 22Review moat 53Quality gap 47

Avg price

Incredible$30.14

avg listing price — sweet spot $15–$100

Price range

Incredible$15.32–$76.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,387.45

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$96K

$96K/yr · 209K searches

Brand share

Bad91%

top-5 brand share — brand-locked demand

Returns

Bad5.7%

return rate — above 5% kills the launch gate

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-21.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, chicago bulls is a $96K/yr Amazon United States market (209K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Dec. Verdict: Skip it — 38/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

chicago bulls market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$90K–$121K
units × avg price
Conversion rate
1.5%
Avg BSR
#1,369
Page quality
0%
Prime
79%
Sponsored
36%
Out of stock
15.5%
Avg brand age
45 months
Avg seller age
157 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

45

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

49%

Top 20: 85%

Open market

7%

  • New Era59%
  • Ultra Game18%
  • Mitchell & Ness9%
  • 473%
  • Generic3%
  • Von Dutch2%
  • Open — no brand owns it (5 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.3% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Top chicago bulls search terms

  • chicago bulls hat101K/yr
  • bulls hat34K/yr
  • gorra chicago bulls10K/yr
  • chicago bulls snapback10K/yr
  • chicago bulls hats for men9K/yr
  • chicago bulls cap7K/yr
  • chicago bulls hats8K/yr
  • chicago bulls snapback hats for men8K/yr
  • bulls snapback hats for men3K/yr
  • chicago bulls hat snapback5K/yr
All search terms

Top chicago bulls products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$5K10%$10K15%$14K20%$19K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about chicago bulls

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall37%

“It is really well made”

Color14%

“bright colors”

Size-Overall13%

“size adjustable”

Shape/Style6%

“The flat brim gives it that classic style”

Suitability Hot Weather6%

“Great to wear in summer”

Comfort-Overall5%

“Comfortable”

Advertised Vs Actual Product4%

“As shown”

Design-Overall4%

“the design looks nice”

Adjustability/Rotatability/Reclining3%

“easy to adjust”

Warmth3%

“I enjoy the product the way it looks hot”

What buyers complain about

Size-Overall44%

“Not a fitted hat”

Thickness11%

“Not deep enough for my crown”

Strap/String Quality11%

“Adjustable strap failure”

Durability11%

“Coming apart on the snap back”

Value For Money8%

“Looks expensive”

Top return reasons

Size-Overall71%
Color5%
Value For Money4%
Advertised Vs Actual Product4%
Shape/Style4%
Material Quality3%
Quality-Overall2%
Defective Material/Parts2%
Width1%
Comfort-Overall1%

Common questions

Is chicago bulls profitable to sell on Amazon United States?
The niche generates $96K/yr across 33 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is -21.3%. Flapen's verdict: Skip it (38/100).
How competitive is the chicago bulls niche?
11 brands and 45 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in chicago bulls?
Top complaints mined from reviews: Size-Overall, Thickness, Strap/String Quality. The return rate is 5.7% — above our launch gate.
When does demand for chicago bulls peak?
Demand peaks in Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the chicago bulls niche?
Listings span $15.32–$76.39; the average listing price is $30.14 (sweet spot $15–$100). The average incumbent carries 1,387 reviews — the moat a new listing must climb.