Chicago Bulls
FailDemand is soft, at -21.3% this quarter, so Chicago Bulls is a Fail.
- Flapen Score
- 38 / 100Ranks 6,453 of 8,101 Sports & Outdoors niches · −9 vs the category median of 4738
- Market size
- $96K/yr209K searches / yr
- 90-day growth
- -21.3%search demand this quarter
- Competition
- 49%top-5 click share · 11 brands · 45 sellers
Flapen Score
Chicago Bulls against its category
The dotted line is the Sports & Outdoors average. Past it, Chicago Bulls is stronger. Inside it, weaker.
Market
The Chicago Bulls market on Amazon at a glance
Shoppers on Amazon United States searched for Chicago Bulls 209K times last year and spent an estimated $96K. The top 5 brands take 91% of clicks. Demand peaks in Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.
- Searches, last 12 months
- 209K
- Growth, 90 days vs prior 90
- -21.3%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $96Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- chicago bulls hat101K searches a year
02 · Price
A sale here is worth $30.14.
Listings sell for $30.14 on average, from $15.32 to $76.39. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.14 that is $0 to $3K a year per listing.
- Average price
- $30.14inside the $15 to $100 sweet spot
- Price range
- $15.32–$76.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 5.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 15.5% of listings are out of stock. The average listing ranks #1,369 within Clothing Accessories. It carries 1,387 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 79%
- Out of stock, average day
- 15.5%
- Average rank
- #1,369in Clothing Accessories
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 1,387per listing
- Listings tracked
- 33
04 · Newcomers
3 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Chicago Bulls products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
New Era NBA 2-Tone 9FIFTY Adjustable Snapback Hat Cap One Size Fits All (as1 Alpha one_Size Chicago Bulls Red)
- Price
- $33.51
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 2y ago

New Era NBA The League 9FORTY Adjustable Hat Cap One Size Fits All (Chicago Bulls Black)
- Price
- $27.78
- Rating
- 4.7/5
- Reviews
- 398
- Age
- 3y ago

New Era NBA Core Classic 9TWENTY Adjustable Hat Cap One Size Fits All (Chicago Bulls Black)
- Price
- $27.20
- Rating
- 4.7/5
- Reviews
- 238
- Age
- 3y ago

Ultra Game Adults NBA Official Teamster Ultimate Baseball Cap Hat Chicago Bulls Team Color One Size
- Price
- $19.12
- Rating
- 4.7/5
- Reviews
- 138
- Age
- 9mo ago

Ultra Game Mens NBA Official Twill Snap Back Ultimate Baseball Cap Hat Chicago Bulls Black One Size
- Price
- $22.16
- Rating
- 4.7/5
- Reviews
- 990
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Cap Hat Classic Vintage Embroidered Hat for Men Women Teenager Cap Adjustable
- Price
- $15.32
- Rating
- 4.5/5
- Reviews
- 548
- Age
- 2y ago

Bull Head Snapback Hat Embroidered Animal Logo Flat Brim Baseball Cap Adjustable Streetwear Cap for Men & Women (Color 02)
- Price
- $24.02
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago

Von Dutch Unisex Trucker Hat - Curved Bill Mesh Back Retro Classic Colorblock Snapback Baseball Cap for Men and Women Size One Size Team Red
- Price
- $35.60
- Rating
- 4.6/5
- Reviews
- 285
- Age
- 1y ago

SNELOS Basketball Snapback Hat for Men Flat Brim Baseball Cap Embroidered Urban Streetwear Cap Adjustable Sports Snapback Premium Basketball Hat - SNELOS Bull
- Price
- $22.88
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Felt Fedora Western Cowboy Hat for Women Men with Longhorn-Bull-Buckle-Belt Rolled-Up Wide Brim Brown Jazz Retro Rodeo-Cowgirl-Hats
- Price
- $18.03
- Rating
- 4.6/5
- Reviews
- 527
- Age
- 2y ago
Newest
by launch date
Bull Head Snapback Hat Embroidered Animal Logo Flat Brim Baseball Cap Adjustable Streetwear Cap for Men & Women (Color 02)
- Price
- $24.02
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago

SNELOS Basketball Snapback Hat for Men Flat Brim Baseball Cap Embroidered Urban Streetwear Cap Adjustable Sports Snapback Premium Basketball Hat - SNELOS Bull
- Price
- $22.88
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Ultra Game Adults NBA Official Teamster Ultimate Baseball Cap Hat Chicago Bulls Team Color One Size
- Price
- $19.12
- Rating
- 4.7/5
- Reviews
- 138
- Age
- 9mo ago

Ultra Game Mens NBA Official Twill Snap Back Ultimate Baseball Cap Hat Chicago Bulls Black One Size
- Price
- $22.16
- Rating
- 4.7/5
- Reviews
- 990
- Age
- 9mo ago

Ultra Game Mens NBA Official Snap Back All Around The World Trucker Baseball Cap Hat Chicago Bulls Black One Size
- Price
- $21.32
- Rating
- 4.7/5
- Reviews
- 646
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
45
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 85%
Open market
7%
- New Era59%
- Ultra Game18%
- Mitchell & Ness9%
- 473%
- Generic3%
- Von Dutch2%
- Open — no brand owns it (5 brands, 7%)
Demand
Chicago Bulls search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.2×
Search terms
Top Chicago Bulls search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- chicago bulls hat101K/yr
- bulls hat34K/yr
- gorra chicago bulls10K/yr
- chicago bulls snapback10K/yr
- chicago bulls hats for men9K/yr
- chicago bulls cap7K/yr
- chicago bulls hats8K/yr
- chicago bulls snapback hats for men8K/yr
- bulls snapback hats for men3K/yr
- chicago bulls hat snapback5K/yr
Reviews and returns
What reviews say buyers love and hate about Chicago Bulls
We read the reviews and the return reasons for every product selling here.
“Not a fitted hat”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chicago Bulls questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









