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chicago bears womens apparel

Skip it

Soft demand (-67.3% this quarter) — this niche doesn't clear our bar today.

Market size 33Growth 0Conversion 7Competition 94Returns 15Price range 88Avg price 95Brand share 95Review moat 58Quality gap 48

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Avg price

Incredible$29.27

avg listing price — sweet spot $15–$100

Competition

Great21%

top-5 click share — an open shelf

Price range

Great$7.73–$91.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,165.35

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$156K

$156K/yr · 951K searches

Returns

Bad7.8%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-67.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, chicago bears womens apparel is a $156K/yr Amazon United States market (951K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Jan–Sep–Nov–Dec. Verdict: Skip it — 48/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

chicago bears womens apparel market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$176K–$234K
units × avg price
Conversion rate
0.6%
Avg BSR
#12,023
Page quality
0%
Prime
83%
Sponsored
54%
Out of stock
37.1%
Avg brand age
35 months
Avg seller age
174 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

53 rising

Sellers

40

Top-5 brand share

39%

Top 20: 81%

Top-5 click share

21%

Top 20: 50%

Open market

55%

  • DAYLEA11%
  • Littlearth9%
  • NFL PRO LINE7%
  • Junk Food7%
  • FOCO6%
  • Vera Bradley5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -67.3% search growth over the last 90 days.
200K150KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Nov, Dec · busiest ÷ quietest = 62.3×

Top chicago bears womens apparel search terms

  • chicago bears womens apparel551K/yr
  • chicago bears shirt women33K/yr
  • chicago bears women36K/yr
  • chicago bears womens shirt29K/yr
  • womens chicago bears shirt28K/yr
  • womens chicago bears apparel48K/yr
  • chicago bears jersey women16K/yr
  • bears jersey womens28K/yr
  • chicago bears womens20K/yr
  • chicago bears shirts for women19K/yr
All search terms

Top chicago bears womens apparel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3K4%$6K6%$9K8%$12K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about chicago bears womens apparel

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall28%

“Good quality”

Size-Overall20%

“Awesome fit”

Color7%

“Sort, vibrant”

Value For Money6%

“Worth spending the money”

Design-Overall6%

“Beautiful design”

Soft Feel5%

“Material is so soft”

Material Quality5%

“quality material and durable”

Advertised Vs Actual Product4%

“Just as described”

Comfort-Overall4%

“comfortable”

Warmth3%

“which is great for warmer weather or layering”

What buyers complain about

Size-Overall17%

“Size is not accurate”

Material Quality14%

“Cheap material”

Color11%

“I thought it was Blue around the back also”

Thickness8%

“Not well made very thin”

Quality-Overall8%

“Made ver cheap”

Neck Fit5%

“Neck doesnt fit right”

Zipper Quality5%

“Broken zipper”

Fastener Quality5%

“The clasp is a little difficult to get”

Value For Money4%

“for almost $40 not so much”

Comfort-Overall3%

“holding it with hot coffee is not comfortable”

Top return reasons

Size-Overall54%
Material Quality6%
Color5%
Length5%
Chest Fit4%
Advertised Vs Actual Product4%
Quality-Overall3%
Thin3%
Waist Fit2%
Arm Fit2%

Common questions

Is chicago bears womens apparel profitable to sell on Amazon United States?
The niche generates $156K/yr across 109 tracked products. 4 of 22 products launched in the last 360 days are still selling. 90-day search growth is -67.3%. Flapen's verdict: Skip it (48/100).
How competitive is the chicago bears womens apparel niche?
53 brands and 40 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in chicago bears womens apparel?
Top complaints mined from reviews: Size-Overall, Material Quality, Color. The return rate is 7.8% — above our launch gate.
When does demand for chicago bears womens apparel peak?
Demand peaks in Jan–Sep–Nov–Dec; the busiest month runs 62.3× the quietest.
What does it cost to enter the chicago bears womens apparel niche?
Listings span $7.73–$91.92; the average listing price is $29.27 (sweet spot $15–$100). The average incumbent carries 1,165 reviews — the moat a new listing must climb.