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Chicago Bears Hoodie

Fail

Demand is soft, at -79.9% this quarter, so Chicago Bears Hoodie is a Fail.

Flapen Score
40
40 / 100
Ranks 6,016 of 8,101 Sports & Outdoors niches · −7 vs the category median of 47
Market size
$169K/yr809K searches / yr
90-day growth
-79.9%search demand this quarter
Competition
38%top-5 click share · 15 brands · 16 sellers

Flapen Score

Chicago Bears Hoodie against its category

The dotted line is the Sports & Outdoors average. Past it, Chicago Bears Hoodie is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chicago Bears Hoodie market on Amazon at a glance

Shoppers on Amazon United States searched for Chicago Bears Hoodie 809K times last year and spent an estimated $169K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 809K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -79.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.

Searches, last 12 months
809K
Growth, 90 days vs prior 90
-79.9%
Conversion, latest week
0.5%
Market size, estimated
$169Ka year
Peak month
December71.9× the quietest month
Top search term
chicago bears sweatshirt255K searches a year

02 · Price

A sale here is worth $41.86.

Listings sell for $41.86 on average, from $22.53 to $58.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $41.86 that is $0 to $4K a year per listing.

Average price
$41.86inside the $15 to $100 sweet spot
Price range
$22.53–$58.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

46% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 25.3% of listings are out of stock. The average listing ranks #55,194 within Sweatshirts & Hoodies. It carries 1,399 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
46%
Prime listings
62%
Out of stock, average day
25.3%
Average rank
#55,194in Sweatshirts & Hoodies
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
1,399per listing
Listings tracked
39

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Chicago Bears Hoodie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

15 rising

Sellers

16

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

38%

Top 20: 80%

Open market

20%

  • Brand 123%
  • Brand 216%
  • Brand 314%
  • Brand 411%
  • Brand 58%
  • Brand 68%

Demand

Chicago Bears Hoodie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 71.9×

Search terms

Top Chicago Bears Hoodie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chicago bears sweatshirt255K/yr
  • bears hoodie124K/yr
  • chicago bears hoodie men83K/yr
  • bears sweatshirt124K/yr
  • chicago bears hoodies16K/yr
  • bears football hoodie12K/yr
  • chicago bears hoodies for men14K/yr
  • chicago bears sweatshirts15K/yr
  • chicago bears mens hoodie18K/yr
  • bears sweatshirt men21K/yr

Reviews and returns

What reviews say buyers love and hate about Chicago Bears Hoodie

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
38%of negative reviews mention “Size-Overall”
4.8%of orders come back
“Runs tight”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Chicago Bears Hoodie questions

Answered from the same tracked data.