chicago bears hat
Skip itSoft demand (-28.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$32.72avg listing price — sweet spot $15–$100
Price range
Incredible$19.23–$45.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good652.38avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Market size
Good$436K$436K/yr · 895K searches
Returns
Okay4.7%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-28.5%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, chicago bears hat is a $436K/yr Amazon United States market (895K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jan–Sep–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
chicago bears hat market data
- Units sold / yr
- 15K–20K
- avg 100–250/product
- Revenue / yr
- $491K–$654K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #1,829
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 16%
- Out of stock
- 36.0%
- Avg brand age
- 52 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
12
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
44%
Top 20: 80%
Open market
3%
- New Era43%
- Kneenow38%
- FOCO9%
- 474%
- GENERIC2%
- Terojnkl1%
- Open — no brand owns it (3 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -28.5% search growth over the last 90 days.Peak months: Jan, Sep, Nov, Dec · busiest ÷ quietest = 10.7×
Top chicago bears hat search terms
- chicago bears hat453K/yr
- bears hat161K/yr
- chicago bears hats for men57K/yr
- chicago bears hats38K/yr
- chicago bears trucker hat16K/yr
- chicago bears snapback hats14K/yr
- chicago bears cap22K/yr
- chicago bears fitted hat13K/yr
- bears hats for men22K/yr
- chicago bears baseball cap14K/yr
Top chicago bears hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kneenow Hat for Men Women Apparel Gifts Navy-Blue Merch
Kneenow$22.464.6★509 rev

New Era NFL 9FIFTY Black White Adjustable Snapback Hat Cap One Size Fits All (Chicago Bears)
New Era$39.774.7★529 rev

Football Hat for Men Women Vintage Embroidered City Hats Apparel Gifts Classic Baseball Cap Merch
Kneenow$24.424.6★196 rev

Sports Fan Trucker Hat for Men Women Apparel Gifts Costume Embroidered Baseball Cap Merch Stuff Navy Blue
Kneenow$25.534.6★509 rev

Kneenow Hat for Men Women Apparel for Men Gifts
Kneenow$22.334.5★51 rev
Newest
by launch date
New Era Mens Navy Chicago Bears Core Team Script 9FIFTY Snapback Hat
New Era$39.282 rev

New Era Mens Navy Chicago Bears Core Team 9FIFTY Trucker Snapback Hat
New Era$39.5011 rev

New Era Mens Navy Chicago Bears 9FIFTY Snapback Hat
New Era$39.474 rev

New Era Mens Black Chicago Bears Core Team 39THIRTY Flex Hat
New Era$36.14126 rev

New Era Mens Navy Chicago Bears Core Team 9FORTY Adjustable Hat
New Era$34.5516 rev
Trending
90-day click momentum
New Era Mens Navy Chicago Bears Core Team 9FORTY Adjustable Hat
New Era$34.554.6★

New Era Mens Navy Chicago Bears Core Team Script 9FIFTY Snapback Hat
New Era$39.285.0★

New Era Mens Navy Chicago Bears Core Team 9FIFTY Trucker Snapback Hat
New Era$39.504.9★

New Era Mens Black Chicago Bears Core Team 39THIRTY Flex Hat
New Era$36.144.4★

New Era Mens Navy Chicago Bears 9FIFTY Snapback Hat
New Era$39.475.0★
What buyers say about chicago bears hat
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality hat”
“Fits well”
“Great gift”
“Colors are popping”
“Very nice hat both design and material”
“Budget Cap”
What buyers complain about
“Don't like the way it fits”
“I thought it was Blue around the back also”
“It is not a quality cap”
Top return reasons
Common questions
- Is chicago bears hat profitable to sell on Amazon United States?
- The niche generates $436K/yr across 37 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Skip it (42/100).
- How competitive is the chicago bears hat niche?
- 9 brands and 12 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in chicago bears hat?
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 4.7%.
- When does demand for chicago bears hat peak?
- Demand peaks in Jan–Sep–Nov–Dec; the busiest month runs 10.7× the quietest.
- What does it cost to enter the chicago bears hat niche?
- Listings span $19.23–$45.89; the average listing price is $32.72 (sweet spot $15–$100). The average incumbent carries 652 reviews — the moat a new listing must climb.