Chicago Bears Coffee Mug

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-27.0%

Conversion, latest week

3.4%

Market size, estimated

$94Ka year

Peak month

December15.1× the quietest month

Top search term

chicago bears cup29K searches a year

Listings sell for $22.90 on average, from $15.32 to $37.80. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $22.90 that is $0 to $2K a year per listing.

Average price

$22.90inside the $15 to $100 sweet spot

Price range

$15.32–$37.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.5%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 21.4% of listings are out of stock. The average listing ranks #259 within Home & Kitchen. It carries 900 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

97%

Out of stock, average day

21.4%

Average rank

#259in Home & Kitchen

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

900per listing

Listings tracked

39

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

77 months