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chess notation book

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 12Growth 14Conversion 79Competition 18Returns 95Price range 35Avg price 63Brand share 8Review moat 97Quality gap 19

Review moat

Incredible63.82

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good$13.55

avg listing price — sweet spot $15–$100

Price range

Okay$8.80–$18.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad79%

top-5 click share — a locked-up shelf

Growth

Bad-22.6%

90-day search growth — must beat 0% to launch

Market size

Bad$48K

$48K/yr · 45K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, chess notation book is a $48K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 36/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

chess notation book market data

Units sold / yr
3K–4K
avg 250–500/product
Revenue / yr
$41K–$54K
units × avg price
Conversion rate
7.9%
Avg BSR
#1,227
Page quality
0%
Prime
91%
Sponsored
55%
Out of stock
0.0%
Avg brand age
88 months
Avg seller age
181 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 flat

Sellers

6

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • A&A37%
  • WE Games33%
  • Wholesale Chess12%
  • Perfect Strike Scorebooks11%
  • US Chess Federation4%
  • Tempest3%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 25 weeks — -22.6% search growth over the last 90 days.
1K600Spike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top chess notation book search terms

  • chess notation book21K/yr
  • chess scorebook16K/yr
  • chess notebook7K/yr
All search terms

Top chess notation book products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$14K40%$19K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about chess notation book

What buyers praise and complain about, mined from review topics.

What buyers love

Design-Overall20%

“the books are designed well”

Educational-Overall20%

“Learning curve on efficient usage”

Quality-Overall18%

“I am quite satisfied with this scorebook”

Fun/Entertainment Experience10%

“Its a nice way to record her games”

Portability10%

“He likes that it is the perfect size to carry along with his chess board, so it is not heavy and bulky”

Flexibility10%

“Flexible and lefty friendly”

Strength5%

“is very sturdy”

What buyers complain about

Strength33%

“Fairly flimsy”

Value For Money33%

“they are way overpriced for what you get”

Thickness11%

“the 50-page version is supposed to have a thicker”

Design-Overall11%

“design could be better”

Top return reasons

Size-Overall28%
Value For Money19%
Advertised Vs Actual Product16%
Quality-Overall13%
Functionality-Overall6%
Thin6%
Defective Material/Parts6%
Strength6%

Common questions

Is chess notation book profitable to sell on Amazon United States?
The niche generates $48K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.6%. Flapen's verdict: Skip it (36/100).
How competitive is the chess notation book niche?
6 brands and 6 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in chess notation book?
Top complaints mined from reviews: Strength, Value For Money, Thickness. The return rate is 1.0%.
What does it cost to enter the chess notation book niche?
Listings span $8.80–$18.36; the average listing price is $13.55 (sweet spot $15–$100). The average incumbent carries 64 reviews — the moat a new listing must climb.