charlotte hornets
Skip itSoft demand (-63.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$68.49avg listing price — sweet spot $15–$100
Price range
Good$40.73–$121.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Good1,296.54avg incumbent reviews — the moat a new listing must climb
Market size
Okay$167K$167K/yr · 406K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad70%top-5 click share — a locked-up shelf
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-63.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, charlotte hornets is a $167K/yr Amazon United States market (406K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Mar–Apr–Dec. Verdict: Skip it — 30/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
charlotte hornets market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $205K–$274K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #614
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 54%
- Out of stock
- 21.3%
- Avg brand age
- 38 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Outerstuff97%
- Mitchell & Ness2%
- WILSON1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -63.9% search growth over the last 90 days.Peak months: Feb, Mar, Apr, Dec · busiest ÷ quietest = 5.6×
Top charlotte hornets search terms
- lamelo ball jersey65K/yr
- lamelo ball60K/yr
- charlotte hornets79K/yr
- hornets74K/yr
- charlotte hornets jersey24K/yr
- hornets jersey16K/yr
- lamelo ball shirt13K/yr
- charlotte hornets shirt8K/yr
- lamelo ball jersey youth8K/yr
- charlotte hornets shirts27K/yr
Top charlotte hornets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Teal Icon Edition Swingman Jersey (US Numeric 10 12 Regular Teal)
Outerstuff$71.244.9★63 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Teal Icon Edition Swingman Jersey (US Numeric 14 16 Regular Teal)
Outerstuff$79.744.9★63 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Teal Icon Edition Swingman Jersey (US Numeric 18 20 Regular Teal)
Outerstuff$67.104.9★63 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Teal Icon Edition Swingman Jersey (US Numeric 8 Regular Teal)
Outerstuff$76.314.9★63 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Orange City Edition Swingman Jersey (US Numeric 10 12 Regular Orange)
Outerstuff$51.083.9★3 rev
Newest
by launch dateLaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Orange City Edition Swingman Jersey (US Numeric 10 12 Regular Orange)
Outerstuff$51.083 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Orange City Edition Swingman Jersey (US Numeric 14 16 Regular Orange)
Outerstuff$50.303 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Orange City Edition Swingman Jersey (US Numeric 18 20 Regular Orange)
Outerstuff$40.733 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Purple Statement Edition Swingman Jersey (US Numeric 8 Regular LaMelo Ball Charlotte Hornets Purple)
Outerstuff$64.988 rev
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Purple Statement Edition Swingman Jersey (US Numeric 10 12 Regular LaMelo Ball Charlotte Hornets Purple)
Outerstuff$63.968 rev
Trending
90-day click momentumLaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Orange City Edition Swingman Jersey (US Numeric 14 16 Regular Orange)
Outerstuff$50.303.9★
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Orange City Edition Swingman Jersey (US Numeric 18 20 Regular Orange)
Outerstuff$40.733.9★
LaMelo Ball Charlotte Hornets NBA Kids Youth 8-20 Orange City Edition Swingman Jersey (US Numeric 10 12 Regular Orange)
Outerstuff$51.083.9★
LaMelo Ball Charlotte Hornets NBA Boys Kids 4-7 Teal Icon Edition Player Jersey (US Numeric 7 Regular LaMelo Ball Charlotte Hornets - Teal)
Outerstuff$44.084.9★
WILSON Evolution Game Basketball - Royal Size 7 - 29.5
WILSON$94.914.7★
What buyers say about charlotte hornets
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality and true to size”
“provides a great grip”
“great price”
“Washes up nicely”
“great color”
“the texture is perfect for indoor basketball playing it bounces”
“its very durable”
What buyers complain about
“Expensive,”
“I warned him it's not for outside”
Top return reasons
Common questions
- Is charlotte hornets profitable to sell on Amazon United States?
- The niche generates $167K/yr across 13 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -63.9%. Flapen's verdict: Skip it (30/100).
- How competitive is the charlotte hornets niche?
- 3 brands and 15 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in charlotte hornets?
- Top complaints mined from reviews: Value For Money, Suitable For Outdoor. The return rate is 2.3%.
- When does demand for charlotte hornets peak?
- Demand peaks in Feb–Mar–Apr–Dec; the busiest month runs 5.6× the quietest.
- What does it cost to enter the charlotte hornets niche?
- Listings span $40.73–$121.23; the average listing price is $68.49 (sweet spot $15–$100). The average incumbent carries 1,297 reviews — the moat a new listing must climb.