Charlotte Flair
FailThe top 5 brands take 98% of clicks, so Charlotte Flair is a Fail.
- Flapen Score
- 42 / 100Ranks 5,499 of 8,101 Sports & Outdoors niches · −5 vs the category median of 4742
- Market size
- $91K/yr246K searches / yr
- 90-day growth
- -13.8%search demand this quarter
- Competition
- 31%top-5 click share · 9 brands · 276 sellers
Flapen Score
Charlotte Flair against its category
The dotted line is the Sports & Outdoors average. Past it, Charlotte Flair is stronger. Inside it, weaker.
Market
The Charlotte Flair market on Amazon at a glance
Shoppers on Amazon United States searched for Charlotte Flair 246K times last year and spent an estimated $91K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.
- Searches, last 12 months
- 246K
- Growth, 90 days vs prior 90
- -13.8%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $91Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- wwe womens action figures65K searches a year
02 · Price
A sale here is worth $35.06.
Listings sell for $35.06 on average, from $11.21 to $102.01. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $35.06 that is $0 to $4K a year per listing.
- Average price
- $35.06inside the $15 to $100 sweet spot
- Price range
- $11.21–$102.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
24% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #8,747 within Toys & Game Room. It carries 297 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 24%
- Prime listings
- 83%
- Out of stock, average day
- 0.1%
- Average rank
- #8,747in Toys & Game Room
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 297per listing
- Listings tracked
- 59
04 · Newcomers
16 of last year's 24 launches cleared the first-year sales bar.
24 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 24
- Successful launches
- 16Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Charlotte Flair products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mattel WWE Ultimate Edition Action Figure & Accessories Set Tiffany Stratton 6-inch Collectible with Swappable Heads & Hands 30 Articulation Points
- Price
- $36.11
- Rating
- 4.8/5
- Reviews
- 1,206
- Age
- 9mo ago

Mattel WWE Ultimate Edition Action Figure & Accessories Set Alexa Bliss 6-inch Collectible with 30 Articulation Points Swappable Pieces & Entrance Gear
- Price
- $38.52
- Rating
- 4.8/5
- Reviews
- 2,105
- Age
- 4y ago

Mattel WWE Elite Action Figure & Accessories Series #123 Set 6-inch Collectible Nikki Bella with 25 Articulation Points & Swappable Hands
- Price
- $24.21
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 9mo ago

Mattel WWE Elite Action Figure & Accessories Series #125 Set 6-inch Collectible Giulia with 25 Articulation Points & Swappable Hands
- Price
- $25.22
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 4mo ago

Mattel WWE Elite Action Figure & Accessories Series #125 Set 6-inch Collectible Stephanie Vaquer with 25 Articulation Points & Swappable Hands
- Price
- $38.38
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 4mo ago
Trending
estimated 90-day click momentum
Mattel WWE Elite Roxanne Perez Action Figure & Accessories
- Price
- $37.68
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Mattel WWE Elite Action Figure & Accessories Series #125 Set 6-inch Collectible Stephanie Vaquer with 25 Articulation Points & Swappable Hands
- Price
- $38.38
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 4mo ago

Mattel WWE Elite Action Figure & Accessories Series #125 Set 6-inch Collectible Giulia with 25 Articulation Points & Swappable Hands
- Price
- $25.22
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 4mo ago

Mattel WWE Ultimate Edition Action Figure & Accessories Set Chelsea Green 6-inch Collectible with Swappable Heads & Hands 30 Articulation Points
- Price
- $35.40
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

Alexa Bliss Play & Pain Tshirt Pro Wrestling Tee Shirt T-Shirt for Man Woman Black
- Price
- $24.92
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Newest
by launch date
Mattel WWE Elite Roxanne Perez Action Figure & Accessories
- Price
- $37.68
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Mattel WWE Ultimate Edition Action Figure & Accessories Set Chelsea Green 6-inch Collectible with Swappable Heads & Hands 30 Articulation Points
- Price
- $35.40
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

Mattel WWE Elite Action Figure & Accessories Series #125 Set 6-inch Collectible Giulia with 25 Articulation Points & Swappable Hands
- Price
- $25.22
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 4mo ago

Alexa Bliss Play & Pain Tshirt Pro Wrestling Tee Shirt T-Shirt for Man Woman Black
- Price
- $24.92
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Mattel WWE Elite Action Figure & Accessories Series #125 Set 6-inch Collectible Stephanie Vaquer with 25 Articulation Points & Swappable Hands
- Price
- $38.38
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.
Brands
9 rising
Sellers
276
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
31%
Top 20: 75%
Open market
2%
- Mattel74%
- WWE20%
- GENERIC3%
- Funko1%
- Cardboard People1%
- Igloo1%
- Open — no brand owns it (3 brands, 2%)
Demand
Charlotte Flair search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Charlotte Flair search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- wwe womens action figures65K/yr
- wwe action figures women42K/yr
- alexa bliss35K/yr
- wwe girl action figures16K/yr
- alexa bliss action figure16K/yr
- wwe female action figures16K/yr
- tiffany stratton action figure wwe17K/yr
- wwe action figures girls10K/yr
- wwe women action figures10K/yr
- wwe girls6K/yr
Reviews and returns
What reviews say buyers love and hate about Charlotte Flair
We read the reviews and the return reasons for every product selling here.
“low quality it came in”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Charlotte Flair questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









