Is carolina hurricanes profitable to sell on Amazon United States?

The niche generates $184K/yr across 73 tracked products. 6 of 18 products launched in the last 360 days are still selling. 90-day search growth is +475.4%. Flapen's verdict: Worth a look (57/100).

How competitive is the carolina hurricanes niche?

23 brands and 34 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in carolina hurricanes?

Top complaints mined from reviews: Size-Overall, Shrinkage Resistance, Material Quality. The return rate is 6.8% — above our launch gate.

When does demand for carolina hurricanes peak?

Demand peaks in May–Jun–Dec; the busiest month runs 13.9× the quietest.

What does it cost to enter the carolina hurricanes niche?

Listings span $10.01–$165.41; the average listing price is $33.19 (sweet spot $15–$100). The average incumbent carries 768 reviews — the moat a new listing must climb.

carolina hurricanes

Worth a look

Shows demand growing +475.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+475.4%

90-day search growth — must beat 0% to launch

Avg price

Incredible$33.19

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Review moat

Good768.49

avg incumbent reviews — the moat a new listing must climb

Price range

Good$10.01–$165.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Okay$184K

$184K/yr · 465K searches

Returns

Bad6.8%

return rate — above 5% kills the launch gate

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Signals Trending High Returns

According to Flapen's Amazon United States niche tracking, carolina hurricanes is a $184K/yr Amazon United States market (465K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in May–Jun–Dec. Verdict: Worth a look — 57/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

carolina hurricanes market data

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $166K–$199K; units × avg price
Conversion rate: 1.2%
Avg BSR: #12,325
Page quality: 0%
Prime: 88%
Sponsored: 74%
Out of stock: 10.1%
Avg brand age: 43 months
Avg seller age: 175 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

23 falling

Sellers

Top-5 brand share

79%

Top 20: 99%

Top-5 click share

28%

Top 20: 62%

Open market

18%

Calhoun34%
Carolina Hurricanes26%
AMERICAN NEEDLE9%
Eye Of The Hurricane6%
Outerstuff4%
adidas4%
Open — no brand owns it (17 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +475.4% search growth over the last 90 days.

Peak months: May, Jun, Dec · busiest ÷ quietest = 13.9×

Open Trend

Top carolina hurricanes search terms

carolina hurricanes204K/yr +454.7%0.4% conv.
carolina hurricanes shirt92K/yr +866.2%1.1% conv.
carolina hurricanes jersey41K/yr +307.6%0.3% conv.
hurricanes t shirt18K/yr >1,000%1.5% conv.
carolina hurricanes merch34K/yr +142.2%0.5% conv.
carolina hurricanes apparel19K/yr +711.4%0.4% conv.
hurricanes hockey14K/yr +78.2%0.3% conv.
carolina hurricanes t shirt6K/yr +980.0%1.5% conv.
hurricanes shirt10K/yr +490.2%0.9% conv.
carolina hurricanes hockey9K/yr +98.9%0.1% conv.

All search terms

Top carolina hurricanes products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Carolina Hurricanes Front/Back T-Shirt for Men and Women NHL Officially Licensed Tees

Carolina Hurricanes$33.774.2★12 rev

Bunch of Jerks Funny Hockey Eye of The Hurricane T-Shirt Small

Eye Of The Hurricane$18.884.3★48 rev

Calhoun NHL Mens Alternate Team Logo Moisture Wicking Performance Rashguard Short Sleeve T-Shirt (Carolina Hurricanes Large)

Calhoun$25.144.6★134 rev

Carolina Hurricanes Vintage Hockey Officially Licensed T-Shirt

Carolina Hurricanes$26.904.5★19 rev

AMERICAN NEEDLE Carolina Hurricanes Officially Licensed NHL Blue Line Adjustable Snapback Baseball Hat Ivory/Red (EM004A-CAH-IRED)

AMERICAN NEEDLE$25.784.7★114 rev

Newest

by launch date

Calhoun NHL Mens Alternate Team Logo Moisture Wicking Performance Rashguard Short Sleeve T-Shirt (Carolina Hurricanes Large)

Calhoun$25.14134 rev

3mo ago

Calhoun NHL Mens Heather Vintage Style T-Shirt Screen Printed Logo Tee Cotton Poly Blend (Carolina Hurricanes XX-Large)

Calhoun$34.0266 rev

4mo ago

Carolina Hurricanes Front/Back T-Shirt for Men and Women NHL Officially Licensed Tees

Carolina Hurricanes$33.7712 rev

5mo ago

AMERICAN NEEDLE Unisex Carolina Hurricanes Officially Licensed NHL Roscoe Adjustable Snapback Baseball Hat (EM009A-CAH-BLK)

AMERICAN NEEDLE$27.7749 rev

1y ago

Columbia Carolina Hurricanes Golf Mens Casual Lightweight Drive Polo Intense Red

Columbia$63.940 rev

1y ago

What buyers say about carolina hurricanes

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall38%

“This fit as expected”

Quality-Overall10%

“Good quality, off shoulder summer top”

Advertised Vs Actual Product9%

“They look and function as advertised”

Comfort-Overall7%

“They are very comfortable”

Material Quality5%

“they are 100% cotton”

Soft Feel5%

“This shirt is very soft”

Color4%

“Beautiful color”

Stretchability/Expandability/Elasticity3%

“Perfect amount of stretchy and form fitting”

Shape/Style3%

“shapes my body”

Design-Overall2%

“Cool shirt design”

What buyers complain about

Size-Overall20%

“Order a size up”

Shrinkage Resistance11%

“Shrinks after one wash”

Material Quality7%

“It is cheap vinyl decal”

Quality-Overall6%

“Quality is very bad”

Durability5%

“its deteriorating already”

Print Quality4%

“My issue was that the top of the print was cut off”

Color4%

“Faded color”

Sleeve Fit4%

“Found out the sleeves hung to long”

Wrinkles3%

“wrinkles easily”

Drying Time3%

“I washed in a delicate wash cycle, inside out and hung it to dry and its ruined”

Top return reasons

Size-Overall53%

Chest Fit7%

Length7%

Waist Fit5%

Material Quality4%