camping quilt
Worth a lookShows a sweet-spot price point ($56.34 avg), but weak search conversion (1.3%) keeps it on the watch list.
Avg price
Great$56.34avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Price range
Good$12.68–$127.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$477K$477K/yr · 636K searches
Growth
Good+33.7%90-day search growth — must beat 0% to launch
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Okay1,718.5avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, camping quilt is a $477K/yr Amazon United States market (636K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
camping quilt market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $451K–$563K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #153
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 5.2%
- Avg brand age
- 42 months
- Avg seller age
- 158 days
Competition & brand share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.Brands
24 falling
Sellers
33
Top-5 brand share
71%
Top 20: 97%
Top-5 click share
37%
Top 20: 77%
Open market
25%
- Rumpl40%
- GLORSIGN15%
- KingCamp7%
- covacure6%
- Wise Owl Outfitters5%
- hotkoko3%
Demand & seasonality
Weekly Amazon search volume, last 60 weeks — +33.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.9×
Top camping quilt search terms
- rumpl blanket115K/yr
- camping quilt67K/yr
- packable blanket55K/yr
- rumpl45K/yr
- camping blankets for sleeping35K/yr
- rumpl travel blanket27K/yr
- camping blanket packable32K/yr
- puffy blanket41K/yr
- down camping blanket32K/yr
- backpacking blanket19K/yr
Top camping quilt products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GLORSIGN Outdoor Puffy Camping Blanket Lightweight Down Alternative Printed Large Ultra Warm Quilt Waterproof for Traveling Picnic Beach Party Cold Weather (Green Mountain)
GLORSIGN$29.414.6★577 rev
Rumpl Original Puffy 1-Person Blanket for Camping and Outdoors Cascade Fade - Green
Rumpl$91.484.6★544 rev
Rumpl Original Puffy 1-Person Blanket for Camping and Outdoors Alpenglow
Rumpl$92.344.6★544 rev
Wise Owl Outfitters Outdoor Camping Blanket Lightweight Packable Puffy Quilt for Backpacking Hiking & Travel Warm Water Resistant Blanket for Cold Weather Camping
Wise Owl Outfitters$52.434.7★1,724 rev
KingCamp Ultralight Camping Blanket Packable Down Alternative Puffy Wearable Blankets Weatherproof Warm Package Quilt with Snap Buttons for Outdoor Hiking Travel Picnic Stadium (69 x 53 Charcoal)
KingCamp$36.954.5★2,614 rev
Newest
by launch date
Rumpl Original Puffy Mini Blanket for Camping and Outdoors
Rumpl$54.6713 rev
Rumpl Original Puffy Compact Throw Blanket for Camping and Outdoors Seascape Ridge Mountains
Rumpl$73.8313 rev
Rumpl Travel Puffy Blanket Ultra-Packable Travel-Size Warmth and Comfort Horizon Fade
Rumpl$85.36346 rev
ATEPA AERO Down Camping Blanket Lightweight Packable Puffy Blanket with Recycled Down Alternative Insulation Water-Resistant Outdoor Quilt for Backpacking Stadium Festival 78 x 57 Black
ATEPA$61.061 rev
Rumpl Travel Puffy Blanket Ultra-Packable Travel-Size Warmth and Comfort Deepwater
Rumpl$82.78346 rev
Trending
90-day click momentumRumpl Travel Puffy Blanket Ultra-Packable Travel-Size Warmth and Comfort Horizon Fade
Rumpl$85.364.6★
ATEPA AERO Down Camping Blanket Lightweight Packable Puffy Blanket with Recycled Down Alternative Insulation Water-Resistant Outdoor Quilt for Backpacking Stadium Festival 78 x 57 Black
ATEPA$61.065.0★
Rumpl Original Puffy Mini Blanket for Camping and Outdoors
Rumpl$54.674.7★
Rumpl Original Puffy Compact Throw Blanket for Camping and Outdoors Seascape Ridge Mountains
Rumpl$73.834.2★
Utopia Bedding Sherpa Blanket Queen Size (Grey 90x90 Inches) - Soft Warm Plush Fleece Reversible Blanket for Bed Sofa Couch Camping and Travel
Utopia Bedding$26.274.7★
What buyers say about camping quilt
What buyers praise and complain about, mined from review topics.What buyers love
“will keep you warm”
“Awesome quality”
“The material is soft”
“Perfect lightweight blanket”
“Great value”
“Super convenient”
“Nice size”
“Lightweight and portable for many uses”
“Better than expected”
“easy to use”
What buyers complain about
“Little small”
“extremely thin material”
“it was extremely heavy”
“Instead, the manufacturer kept the price low to sell an inferior product”
“Very poor quality”
“very thin so it does not keep you warm”
“Falling apart after one use”
“The blanket is not warm at all”
“I'm not happy at the advertising or list title”
“It is not water proof”
Top return reasons
Common questions
- Is camping quilt profitable to sell on Amazon United States?
- The niche generates $477K/yr across 42 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +33.7%. Flapen's verdict: Worth a look (54/100).
- How competitive is the camping quilt niche?
- 24 brands and 33 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in camping quilt?
- Top complaints mined from reviews: Size-Overall, Thickness, Weight Heavy. The return rate is 4.0%.
- When does demand for camping quilt peak?
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the camping quilt niche?
- Listings span $12.68–$127.08; the average listing price is $56.34 (sweet spot $15–$100). The average incumbent carries 1,719 reviews — the moat a new listing must climb.