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Bulk Water Bottles

Pass

Bulk Water Bottles scores 68 out of 100, a Pass. Shoppers spend an estimated $670K a year here, search demand grew +41.2% this quarter, and an estimated 0.1% of orders come back.

Flapen Score
68
68 / 100
Top 2% of 8,101 Sports & Outdoors niches · +21 vs the category median of 47
Market size
$670K/yr830K searches / yr
90-day growth
+41.2%search demand this quarter
Competition
27%top-5 click share · 29 brands · 54 sellers

Flapen Score

Bulk Water Bottles against its category

The dotted line is the Sports & Outdoors average. Past it, Bulk Water Bottles is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bulk Water Bottles market on Amazon at a glance

Shoppers on Amazon United States searched for Bulk Water Bottles 830K times last year and spent an estimated $670K. The top 5 brands take 51% of clicks. Demand peaks in May–Jun. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 830K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +41.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $670K a year.

Searches, last 12 months
830K
Growth, 90 days vs prior 90
+41.2%
Conversion, latest week
1.5%
Market size, estimated
$670Ka year
Peak month
May1.9× the quietest month
Top search term
bulk water bottles222K searches a year

02 · Price

A sale here is worth $55.65.

Listings sell for $55.65 on average, from $3.71 to $340.26. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $55.65 that is $14K to $28K a year per listing.

Average price
$55.65inside the $15 to $100 sweet spot
Price range
$3.71–$340.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$14K–$28K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #745 within Sports Water Bottles. It carries 1,842 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
92%
Out of stock, average day
0.6%
Average rank
#745in Sports Water Bottles
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,842per listing
Listings tracked
79

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
43 months

Products

Top Bulk Water Bottles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

29 falling

Sellers

54

Top-5 brand share

51%

Top 20: 95%

Top-5 click share

27%

Top 20: 61%

Open market

43%

  • Brand 114%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Bulk Water Bottles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 1.9×

Search terms

Top Bulk Water Bottles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bulk water bottles222K/yr
  • water bottles bulk165K/yr
  • water bottle bulk102K/yr
  • bulk water bottles for kids72K/yr
  • reusable water bottles bulk44K/yr
  • kids water bottle bulk22K/yr
  • stainless steel water bottles bulk22K/yr
  • plastic water bottles bulk23K/yr
  • water bottles in bulk20K/yr
  • bulk water bottle18K/yr

Reviews and returns

What reviews say buyers love and hate about Bulk Water Bottles

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
13%of negative reviews mention “Size-Overall”
0.1%of orders come back
“Small bottle”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bulk Water Bottles questions

Answered from the same tracked data.