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Bulgarian Split Squat Stand

Maybe

The average product has only 103 reviews. But buyers convert on only 2.6% of searches, so Bulgarian Split Squat Stand is a Maybe.

Flapen Score
58
58 / 100
Top 14% of 8,101 Sports & Outdoors niches · +11 vs the category median of 47
Market size
$232K/yr125K searches / yr
90-day growth
+8.2%search demand this quarter
Competition
51%top-5 click share · 18 brands · 23 sellers

Flapen Score

Bulgarian Split Squat Stand against its category

The dotted line is the Sports & Outdoors average. Past it, Bulgarian Split Squat Stand is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bulgarian Split Squat Stand market on Amazon at a glance

Shoppers on Amazon United States searched for Bulgarian Split Squat Stand 125K times last year and spent an estimated $232K. The top 5 brands take 56% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $232K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
+8.2%
Conversion, latest week
2.6%
Market size, estimated
$232Ka year
Peak month
February1.5× the quietest month
Top search term
bulgarian split squat stand67K searches a year

02 · Price

A sale here is worth $71.36.

Listings sell for $71.36 on average, from $24.33 to $151.59. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $71.36 that is $7K to $18K a year per listing.

Average price
$71.36inside the $15 to $100 sweet spot
Price range
$24.33–$151.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$7K–$18K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 27.6% of listings are out of stock. The average listing ranks #355 within Weight Machines. It carries 103 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
88%
Out of stock, average day
27.6%
Average rank
#355in Weight Machines
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
103per listing
Listings tracked
25

04 · Newcomers

3 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
35 months

Products

Top Bulgarian Split Squat Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

23

Top-5 brand share

56%

Top 20: 100%

Top-5 click share

51%

Top 20: 95%

Open market

37%

  • Brand 116%
  • Brand 213%
  • Brand 310%
  • Brand 49%
  • Brand 59%
  • Brand 67%

Demand

Bulgarian Split Squat Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Bulgarian Split Squat Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bulgarian split squat stand67K/yr
  • split squat stand28K/yr
  • single leg squat roller10K/yr
  • bulgarian split squat6K/yr
  • single leg squat stand6K/yr
  • split squat4K/yr
  • split squat roller4K/yr

Reviews and returns

What reviews say buyers love and hate about Bulgarian Split Squat Stand

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Value For Money”
11%of negative reviews mention “Quality-Overall”
2.3%of orders come back
“Major quality assurance issue in my opinion”
A buyer, on “Quality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Bulgarian Split Squat Stand questions

Answered from the same tracked data.