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buffalo bills tumbler

Skip it

Soft demand (-41.6% this quarter) — this niche doesn't clear our bar today.

Market size 15Growth 4Conversion 35Competition 78Returns 96Price range 86Avg price 95Brand share 43Review moat 57Quality gap 21

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Incredible$25.47

avg listing price — sweet spot $15–$100

Price range

Great$11.57–$43.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Review moat

Good1,233.88

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$60K

$60K/yr · 84K searches

Growth

Bad-41.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, buffalo bills tumbler is a $60K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

buffalo bills tumbler market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$76K–$102K
units × avg price
Conversion rate
2.8%
Avg BSR
#497
Page quality
0%
Prime
95%
Sponsored
95%
Out of stock
11.5%
Avg brand age
59 months
Avg seller age
183 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

13 rising

Sellers

16

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

38%

Top 20: 79%

Open market

14%

  • Rico Industries26%
  • Simple Modern15%
  • Tervis14%
  • Top Cup13%
  • FOCO11%
  • The Memory Company7%
  • Open — no brand owns it (7 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -41.6% search growth over the last 90 days.
9K7KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 14.8×

Top buffalo bills tumbler search terms

  • buffalo bills tumbler22K/yr
  • buffalo bills cup20K/yr
  • buffalo bills cups10K/yr
  • top cup nfl8K/yr
  • bills cup7K/yr
  • buffalo bills yeti4K/yr
  • buffalo bills travel mug6K/yr
  • bills tumbler5K/yr
  • top cup nfl aluminum3K/yr
All search terms

Top buffalo bills tumbler products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$5K12%$7K16%$10K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about buffalo bills tumbler

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Awesome quality”

Durability9%

“durable enough to reuse”

Recycle/Reuse8%

“can re use them”

Value For Money8%

“Worth it”

Temperature Retention5%

“Keeps the beer really cold”

Size-Overall5%

“Perfect size”

Strength4%

“Very sturdy and beautiful cups”

Material Quality4%

“are pretty solidly made”

Ease Of Cleaning4%

“Very easy to clean”

Color3%

“colors are bright”

What buyers complain about

Thickness23%

“Not as thick as expected”

Durability12%

“not as durable as they say”

Quality-Overall9%

“so it's poor quality control”

Value For Money8%

“They should be priced lower”

Color7%

“Different Color than advertised”

Strength7%

“Not very sturdy as described”

Weight Heavy3%

“Heavier than a beer can”

Rusts/Corrodes3%

“not rust resistant”

Leak-Proof3%

“Not leak proof”

Size-Overall2%

“Small mug”

Top return reasons

Thin19%
Value For Money14%
Size-Overall11%
Quality-Overall8%
Material Quality8%
Advertised Vs Actual Product8%
Strength8%
Color4%
Scratch Resistance3%
Thickness3%

Common questions

Is buffalo bills tumbler profitable to sell on Amazon United States?
The niche generates $60K/yr across 40 tracked products. 7 of 10 products launched in the last 360 days are still selling. 90-day search growth is -41.6%. Flapen's verdict: Skip it (46/100).
How competitive is the buffalo bills tumbler niche?
13 brands and 16 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in buffalo bills tumbler?
Top complaints mined from reviews: Thickness, Durability, Quality-Overall. The return rate is 0.7%.
When does demand for buffalo bills tumbler peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 14.8× the quietest.
What does it cost to enter the buffalo bills tumbler niche?
Listings span $11.57–$43.74; the average listing price is $25.47 (sweet spot $15–$100). The average incumbent carries 1,234 reviews — the moat a new listing must climb.