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Buffalo Bills Ornaments

Fail

The top 5 brands take 100% of clicks, so Buffalo Bills Ornaments is a Fail.

Flapen Score
34
34 / 100
Ranks 7,175 of 8,101 Sports & Outdoors niches · −13 vs the category median of 47
Market size
$100K/yr159K searches / yr
90-day growth
-4.0%search demand this quarter
Competition
90%top-5 click share · 5 brands · 8 sellers

Flapen Score

Buffalo Bills Ornaments against its category

The dotted line is the Sports & Outdoors average. Past it, Buffalo Bills Ornaments is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Buffalo Bills Ornaments market on Amazon at a glance

Shoppers on Amazon United States searched for Buffalo Bills Ornaments 159K times last year and spent an estimated $100K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months
159K
Growth, 90 days vs prior 90
-4.0%
Conversion, latest week
2.9%
Market size, estimated
$100Ka year
Peak month
December270.8× the quietest month
Top search term
buffalo bills ornaments37K searches a year

02 · Price

A sale here is worth $21.32.

Listings sell for $21.32 on average, from $9.37 to $48.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $21.32 that is $2K to $5K a year per listing.

Average price
$21.32inside the $15 to $100 sweet spot
Price range
$9.37–$48.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

29% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 48.7% of listings are out of stock. The average listing ranks #10,032 within Home & Kitchen. It carries 635 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
71%
Out of stock, average day
48.7%
Average rank
#10,032in Home & Kitchen
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
635per listing
Listings tracked
7

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Buffalo Bills Ornaments products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 133%
  • Brand 227%
  • Brand 317%
  • Brand 413%
  • Brand 510%

Demand

Buffalo Bills Ornaments search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 270.8×

Search terms

Top Buffalo Bills Ornaments search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • buffalo bills ornaments37K/yr
  • buffalo bills christmas ornament26K/yr
  • buffalo bills christmas14K/yr
  • buffalo bills ornaments for christmas tree12K/yr
  • buffalo bills ornament23K/yr
  • buffalo bills christmas ornaments6K/yr
  • buffalo bills christmas tree6K/yr
  • buffalo bills christmas decorations9K/yr
  • josh allen ornament6K/yr
  • bills ornaments6K/yr

Reviews and returns

What reviews say buyers love and hate about Buffalo Bills Ornaments

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Value For Money”
2.0%of orders come back
“Great value for the money”
A buyer, on “Value For Money”50% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Buffalo Bills Ornaments questions

Answered from the same tracked data.