broncos beanie
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$22.86avg listing price — sweet spot $15–$100
Price range
Great$10.00–$39.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.6%return rate — above 5% kills the launch gate
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad16,470.43avg incumbent reviews — the moat a new listing must climb
Market size
Bad$0$0/yr · 119K searches
Growth
Bad-93.2%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, broncos beanie is a $0/yr Amazon United States market (119K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
broncos beanie market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $69K–$91K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #9,406
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 39%
- Out of stock
- 48.2%
- Avg brand age
- 52 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
29
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
50%
Top 20: 96%
Open market
14%
- FOCO27%
- Kneenow19%
- New Era18%
- Carhartt8%
- Xtreme Apparrel8%
- Outerstuff5%
- Open — no brand owns it (5 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -93.2% search growth over the last 90 days.Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 47.8×
Top broncos beanie search terms
- denver broncos beanie29K/yr
- broncos beanie47K/yr
- denver broncos beanie men8K/yr
- denver broncos winter hat6K/yr
- broncos winter hat5K/yr
- broncos beanie men7K/yr
- denver bronco beanie4K/yr
- bronco beanie6K/yr
- broncos beanie women5K/yr
Top broncos beanie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Navy Blue
Kneenow$17.994.7★167 rev
New Era Unisex-Adult NFL Official Sport Knit Classic Striped Knit Beanie Cold Weather Hat (Denver Broncos)
New Era$34.904.8★759 rev
Xtreme Apparrel Denver Beanie Adult Winter Cap for Football Fans (Navy Beanie One Size)
Xtreme Apparrel$22.263.9★20 rev
FOCO NFL Unisex Adult Holiday Cuffed Pom Beanie Officially Licensed Winter Knit Hat for Men & Women Denver Broncos
FOCO$29.574.1★21 rev
FOCO NFL Unisex-Adult Official Marled Cold Weather Cuffed Knit Beanie in Clear Ball Ornament (US Alpha One Size Kansas City Chiefs)
FOCO$20.484.7★246 rev
Newest
by launch date
Pro Football Youth Boys (8-20) Gradient Cuffed Knit Beanie Hat (US Alpha One Size Denver - Broncos)
Outerstuff$19.990 rev
Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Navy Blue
Kneenow$17.99167 rev
FOCO NFL Unisex-Adult Officially Licensed Primary Logo Team Color 2 Pack Neck Warmer Gaiter And Cuffed Knit Beanie Hat Set - Denver Broncos
FOCO$35.09124 rev
FOCO Denver Broncos NFL Big Wordmark Stripe Pom Beanie Team Color
FOCO$22.82191 rev
Xtreme Apparrel Denver Beanie Adult Winter Cap for Football Fans (Navy Beanie One Size)
Xtreme Apparrel$22.2620 rev
Trending
90-day click momentum
The Game NCAA Western Michigan Broncos Hat Unisex One Size Adjustable
The Game$18.324.8★
Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Navy Blue
Kneenow$17.994.7★
Pro Football Youth Boys (8-20) Gradient Cuffed Knit Beanie Hat (US Alpha One Size Denver - Broncos)
Outerstuff$19.990.0★
FOCO NFL Unisex-Adult Official Marled Cold Weather Cuffed Knit Beanie in Clear Ball Ornament (US Alpha One Size Kansas City Chiefs)
FOCO$20.484.7★
Hat Apparel for Men Hats Gear Women Accessories Cap Youth
Kneenow$23.344.7★
What buyers say about broncos beanie
What buyers praise and complain about, mined from review topics.What buyers love
“keeps your head and ears warm for sure”
“Great quality”
“Fit great”
“Bright Color”
“Great deal”
“its exactly what I expected”
“Most comfortable,”
“very bright Orange for visibility”
“Great for hunting or work”
“came in handy”
What buyers complain about
“Really big”
“Darker in person”
“It was not super thick”
“Really big and not great quality”
“I've noticed it is already starting to come apart at the seams after a short use during the winter months”
“maybe not durable if machine washed”
“No lining in it, lightweight”
“I do however think it isn't very durable”
Top return reasons
Common questions
- Is broncos beanie profitable to sell on Amazon United States?
- The niche generates $0/yr across 23 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -93.2%. Flapen's verdict: Skip it (29/100).
- How competitive is the broncos beanie niche?
- 11 brands and 29 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in broncos beanie?
- Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 3.6%.
- When does demand for broncos beanie peak?
- Demand peaks in Jan–Sep–Oct–Nov–Dec; the busiest month runs 47.8× the quietest.
- What does it cost to enter the broncos beanie niche?
- Listings span $10.00–$39.29; the average listing price is $22.86 (sweet spot $15–$100). The average incumbent carries 16,470 reviews — the moat a new listing must climb.