Boat Anchor

Shoppers searched for this 975K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +142.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

975K

Growth, 90 days vs prior 90

+142.8%

Conversion, latest week

2.3%

Market size, estimated

$1.2Ma year

Peak month

July5.8× the quietest month

Top search term

boat anchor458K searches a year

Listings sell for $52.61 on average, from $19.73 to $95.55. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $52.61 that is $39K to $53K a year per listing.

Average price

$52.61inside the $15 to $100 sweet spot

Price range

$19.73–$95.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$39K–$53K

Returns

2.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #38 within Docking & Anchoring Equipment. It carries 928 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#38in Docking & Anchoring Equipment

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

928per listing

Listings tracked

12

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

51 months