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50

blumi baby goggles

Worth a look

Shows a sweet-spot price point ($18.70 avg), but soft demand (-52.8% this quarter) keeps it on the watch list.

Market size 29Growth 0Conversion 58Competition 67Returns 83Price range 74Avg price 84Brand share 62Review moat 69Quality gap 43

Avg price

Great$18.70

avg listing price — sweet spot $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Price range

Good$10.35–$28.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good746.26

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$130K

$130K/yr · 140K searches

Growth

Bad-52.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, blumi baby goggles is a $130K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

blumi baby goggles market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$112K–$150K
units × avg price
Conversion rate
5.0%
Avg BSR
#160
Page quality
0%
Prime
91%
Sponsored
97%
Out of stock
1.9%
Avg brand age
40 months
Avg seller age
162 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

31

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

45%

Top 20: 83%

Open market

27%

  • Flutesan26%
  • Aegend20%
  • CMBJJU9%
  • BLUMI BABY7%
  • YLKJSWIM6%
  • BlumiBaby SplashyEyes5%

Demand

Weekly Amazon search volume, last 50 weeks — -52.8% search growth over the last 90 days.
10K6KSpike '25Black Friday '25Spike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26

Top blumi baby goggles search terms

  • blumi baby goggles62K/yr
  • goggles 3 pack10K/yr
  • kids goggles 3 pack7K/yr
  • splashy eyes goggles11K/yr
  • 3 pack goggles5K/yr
  • swim goggles 3 pack4K/yr
  • goggles for kids 6-14 3 pack3K/yr
  • splash eyes goggles5K/yr
  • splashyeyes goggles3K/yr
  • blumi baby swim goggles18K/yr
All search terms

Top blumi baby goggles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$5K8%$10K12%$16K16%$21K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about blumi baby goggles

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall14%

“fit like a glove”

Quality-Overall12%

“they seem really well made”

Ease Of Use7%

“easy to out on”

Value For Money7%

“Good price”

Comfort-Overall7%

“comfortable to wear”

Water Resistance7%

“No water seeped in”

Suitability Fog6%

“They do not fog”

Leak-Proof5%

“Does not leak”

Adjustability/Rotatability/Reclining5%

“They are adjustable”

Color3%

“The colors are pretty”

What buyers complain about

Durability13%

“Do not last”

Size-Overall11%

“Too small”

Water Resistance10%

“Water gets in”

Leak-Proof9%

“Leaks so much water”

Quality-Overall6%

“Low quality”

Strap/String Quality5%

“Strap is difficult to thread”

Suitability Fog3%

“Do fog”

Image/Picture Clarity2%

“Blurry”

Functionality-Overall2%

“doesnt work”

Value For Money2%

“Definitely NOT worth the money”

Top return reasons

Size-Overall47%
Leak-Proof10%
Water Resistance4%
Functionality-Overall4%
Strap/String Quality4%
Value For Money4%
Advertised Vs Actual Product3%
Comfort-Overall3%
Image/Picture Clarity3%
Quality-Overall2%

Common questions

Is blumi baby goggles profitable to sell on Amazon United States?
The niche generates $130K/yr across 35 tracked products. 13 of 16 products launched in the last 360 days are still selling. 90-day search growth is -52.8%. Flapen's verdict: Worth a look (50/100).
How competitive is the blumi baby goggles niche?
18 brands and 31 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in blumi baby goggles?
Top complaints mined from reviews: Durability, Size-Overall, Water Resistance. The return rate is 1.6%.
What does it cost to enter the blumi baby goggles niche?
Listings span $10.35–$28.57; the average listing price is $18.70 (sweet spot $15–$100). The average incumbent carries 746 reviews — the moat a new listing must climb.