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Blue and White Pom Poms

Fail

Shoppers spend an estimated $22K a year here, so Blue and White Pom Poms is a Fail.

Flapen Score
46
46 / 100
Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 47
Market size
$22K/yr41K searches / yr
90-day growth
-21.9%search demand this quarter
Competition
41%top-5 click share · 19 brands · 21 sellers

Flapen Score

Blue and White Pom Poms against its category

The dotted line is the Sports & Outdoors average. Past it, Blue and White Pom Poms is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue and White Pom Poms market on Amazon at a glance

Shoppers on Amazon United States searched for Blue and White Pom Poms 41K times last year and spent an estimated $22K. The top 5 brands take 57% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
-21.9%
Conversion, latest week
3.0%
Market size, estimated
$22Ka year
Peak month
October7.9× the quietest month
Top search term
blue and white pom poms38K searches a year

02 · Price

A sale here is worth $17.38.

Listings sell for $17.38 on average, from $7.69 to $39.26. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $17.38 that is $0 to $2K a year per listing.

Average price
$17.38inside the $15 to $100 sweet spot
Price range
$7.69–$39.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #50 within Other Team Sports. It carries 859 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
6.9%
Average rank
#50in Other Team Sports
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
859per listing
Listings tracked
32

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Blue and White Pom Poms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

21

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

41%

Top 20: 89%

Open market

35%

  • Brand 120%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 59%
  • Brand 68%

Demand

Blue and White Pom Poms search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 7.9×

Reviews and returns

What reviews say buyers love and hate about Blue and White Pom Poms

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
28%of negative reviews mention “Quality-Overall”
5.4%of orders come back
“Pretty cheap and fall apart easily”
A buyer, on “Quality-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Blue and White Pom Poms questions

Answered from the same tracked data.