Black Yoga Mat

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

-6.1%

Conversion, latest week

5.2%

Market size, estimated

$114Ka year

Peak month

July3.3× the quietest month

Top search term

black yoga mat70K searches a year

Listings sell for $24.33 on average, from $14.26 to $45.88. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $24.33 that is $6K to $12K a year per listing.

Average price

$24.33inside the $15 to $100 sweet spot

Price range

$14.26–$45.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

2.4%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Yoga. It carries 16,287 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#31in Yoga

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

16,287per listing

Listings tracked

13

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

48 months