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Black Stanley Cup 30 Oz

Fail

The average product has 38,944 reviews to catch up to, so Black Stanley Cup 30 Oz is a Fail.

Flapen Score
44
44 / 100
Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 47
Market size
$193K/yr316K searches / yr
90-day growth
+25.1%search demand this quarter
Competition
48%top-5 click share · 8 brands · 47 sellers

Flapen Score

Black Stanley Cup 30 Oz against its category

The dotted line is the Sports & Outdoors average. Past it, Black Stanley Cup 30 Oz is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Stanley Cup 30 Oz market on Amazon at a glance

Shoppers on Amazon United States searched for Black Stanley Cup 30 Oz 316K times last year and spent an estimated $193K. The top 5 brands take 97% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 316K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +25.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.

Searches, last 12 months
316K
Growth, 90 days vs prior 90
+25.1%
Conversion, latest week
2.0%
Market size, estimated
$193Ka year
Peak month
December6.6× the quietest month
Top search term
stanley cup for men46K searches a year

02 · Price

A sale here is worth $30.94.

Listings sell for $30.94 on average, from $11.78 to $44.42. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $30.94 that is $3K to $8K a year per listing.

Average price
$30.94inside the $15 to $100 sweet spot
Price range
$11.78–$44.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #107 within Sports Water Bottles. It carries 38,944 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#107in Sports Water Bottles
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
38,944per listing
Listings tracked
34

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
37 months

Products

Top Black Stanley Cup 30 Oz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

47

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

48%

Top 20: 86%

Open market

2%

  • Brand 176%
  • Brand 214%
  • Brand 34%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Black Stanley Cup 30 Oz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.6×

Search terms

Top Black Stanley Cup 30 Oz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stanley cup for men46K/yr
  • mens stanley cup35K/yr
  • stanley for men37K/yr
  • stanley cup men27K/yr
  • men stanley cup22K/yr
  • water cup for men9K/yr
  • stanley men19K/yr
  • mens stanley18K/yr
  • travel coffee mug for men16K/yr
  • mens cups12K/yr

Reviews and returns

What reviews say buyers love and hate about Black Stanley Cup 30 Oz

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Leak-Proof”
2.7%of orders come back
“it leaks”
A buyer, on “Leak-Proof”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Black Stanley Cup 30 Oz questions

Answered from the same tracked data.