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Bink Water Bottle

Fail

The average product has 45,974 reviews to catch up to, so Bink Water Bottle is a Fail.

Flapen Score
36
36 / 100
Ranks 6,827 of 8,101 Sports & Outdoors niches · −11 vs the category median of 47
Market size
$103K/yr703K searches / yr
90-day growth
-30.0%search demand this quarter
Competition
51%top-5 click share · 11 brands · 93 sellers

Flapen Score

Bink Water Bottle against its category

The dotted line is the Sports & Outdoors average. Past it, Bink Water Bottle is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bink Water Bottle market on Amazon at a glance

Shoppers on Amazon United States searched for Bink Water Bottle 703K times last year and spent an estimated $103K. The top 5 brands take 88% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 703K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $103K a year.

Searches, last 12 months
703K
Growth, 90 days vs prior 90
-30.0%
Conversion, latest week
0.5%
Market size, estimated
$103Ka year
Top search term
bink water bottle272K searches a year

02 · Price

A sale here is worth $28.80.

Listings sell for $28.80 on average, from $10.74 to $44.40. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $28.80 that is $3K to $7K a year per listing.

Average price
$28.80inside the $15 to $100 sweet spot
Price range
$10.74–$44.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #200 within Sports Water Bottles. It carries 45,974 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#200in Sports Water Bottles
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
45,974per listing
Listings tracked
28

04 · Newcomers

9 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
9Amazon's first-year sales bar
Average brand age
32 months

Products

Top Bink Water Bottle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

93

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

51%

Top 20: 90%

Open market

8%

  • Brand 170%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 8%)

Search terms

Top Bink Water Bottle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bink water bottle272K/yr
  • cherry owala92K/yr
  • bink bottle32K/yr
  • owala cherry80K/yr
  • bink water bottle glass27K/yr
  • burgundy owala25K/yr
  • owala burgundy24K/yr
  • blink water bottle13K/yr
  • bink glass water bottles7K/yr
  • maroon owala18K/yr

Reviews and returns

What reviews say buyers love and hate about Bink Water Bottle

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Color”
12%of negative reviews mention “Durability”
2.4%of orders come back
“Breaks easily”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Bink Water Bottle questions

Answered from the same tracked data.