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Bike Reflectors

Maybe

The top 5 brands take only 41% of clicks. But prices span $3.87–$17.94, mostly outside the sweet spot, so Bike Reflectors is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 8,101 Sports & Outdoors niches · +15 vs the category median of 47
Market size
$151K/yr269K searches / yr
90-day growth
+37.3%search demand this quarter
Competition
40%top-5 click share · 32 brands · 42 sellers

Flapen Score

Bike Reflectors against its category

The dotted line is the Sports & Outdoors average. Past it, Bike Reflectors is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bike Reflectors market on Amazon at a glance

Shoppers on Amazon United States searched for Bike Reflectors 269K times last year and spent an estimated $151K. The top 5 brands take 41% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +37.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.

Searches, last 12 months
269K
Growth, 90 days vs prior 90
+37.3%
Conversion, latest week
6.2%
Market size, estimated
$151Ka year
Peak month
August2.1× the quietest month
Top search term
bike reflectors98K searches a year

02 · Price

A sale here is worth $8.98.

Listings sell for $8.98 on average, from $3.87 to $17.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $8.98 that is $2K to $4K a year per listing.

Average price
$8.98under the $15 to $100 sweet spot
Price range
$3.87–$17.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #45 within Accessories. It carries 1,844 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#45in Accessories
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
1,844per listing
Listings tracked
37

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Bike Reflectors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

32 falling

Sellers

42

Top-5 brand share

41%

Top 20: 84%

Top-5 click share

40%

Top 20: 81%

Open market

54%

  • Brand 117%
  • Brand 29%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Bike Reflectors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.1×

Search terms

Top Bike Reflectors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bike reflectors98K/yr
  • bike reflector25K/yr
  • bicycle reflectors26K/yr
  • bike wheel reflectors17K/yr
  • bike reflectors for night riding26K/yr
  • bike spoke reflectors14K/yr
  • bike rear reflector6K/yr
  • bicycle wheel reflectors7K/yr
  • bicycle spoke reflectors7K/yr
  • bicycle reflector5K/yr

Reviews and returns

What reviews say buyers love and hate about Bike Reflectors

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Brightness/Shine/Glow”
17%of negative reviews mention “Durability”
1.9%of orders come back
“Don't last at all”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Bike Reflectors questions

Answered from the same tracked data.