Bengals Hat
FailShoppers spend an estimated $36K a year here, so Bengals Hat is a Fail.
- Flapen Score
- 43 / 100Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 4743
- Market size
- $36K/yr110K searches / yr
- 90-day growth
- +42.6%search demand this quarter
- Competition
- 43%top-5 click share · 11 brands · 23 sellers
Flapen Score
Bengals Hat against its category
The dotted line is the Sports & Outdoors average. Past it, Bengals Hat is stronger. Inside it, weaker.
Market
The Bengals Hat market on Amazon at a glance
Shoppers on Amazon United States searched for Bengals Hat 110K times last year and spent an estimated $36K. The top 5 brands take 93% of clicks. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +42.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- +42.6%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $36Ka year
- Peak month
- December9.3× the quietest month
- Top search term
- bengals hat65K searches a year
02 · Price
A sale here is worth $25.42.
Listings sell for $25.42 on average, from $10.59 to $43.96. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $25.42 that is $0 to $3K a year per listing.
- Average price
- $25.42inside the $15 to $100 sweet spot
- Price range
- $10.59–$43.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 4.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 29.9% of listings are out of stock. The average listing ranks #1,804 within Clothing Accessories. It carries 834 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 78%
- Out of stock, average day
- 29.9%
- Average rank
- #1,804in Clothing Accessories
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 834per listing
- Listings tracked
- 37
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Bengals Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
New Era NFL Core Classic 9TWENTY Graphite Adjustable Hat Cap - One Size (US Alpha One Size Cincinnati Bengals)
- Price
- $33.56
- Rating
- 4.8/5
- Reviews
- 368
- Age
- 2y ago

New Era NFL 9FIFTY Black On Black Adjustable Snapback Hat Cap One Size Fits All (Cincinnati Bengals)
- Price
- $35.00
- Rating
- 4.8/5
- Reviews
- 948
- Age
- 2y ago

New Era NFL 9FIFTY Black/White Adjustable Snapback Hat Cap One Size Fits All (Cincinnati Bengals)
- Price
- $33.16
- Rating
- 4.6/5
- Reviews
- 375
- Age
- 2y ago

New Era NFL Core Classic 9TWENTY Adjustable Hat Cap One Size Fits All (Cincinnati Bengals)
- Price
- $35.49
- Rating
- 4.7/5
- Reviews
- 2,708
- Age
- 4y ago

City Football Vintage Embroidery Hat Women Mans Adjustable Baseball Cap Hat Trucker Cap Dad Hat for Football Fans Gifts
- Price
- $16.47
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 2y ago
Trending
estimated 90-day click momentum
New Era Mens Black Cincinnati Bengals Main Trucker 9SEVENTY Stretch-Snap Hat
- Price
- $16.90
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago

New Era Mens Black/Orange Cincinnati Bengals 2025 NFL Draft 9FORTY A-Frame M-Crown Adjustable Hat
- Price
- $19.01
- Rating
- 5.0/5
- Reviews
- 14
- Age
- 1y ago

New Era Mens Black/Orange Cincinnati Bengals 2026 NFL Draft 9SEVENTY Adjustable Hat
- Price
- $43.96
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

New Era Mens Black Cincinnati Bengals Team Collection 9SEVENTY Stretch-Snap Adjustable Hat
- Price
- $22.60
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 1y ago

Kneenow Sport Hat for Men Women Football Fans Mesh Hats Apparel Gifts Accessories
- Price
- $10.59
- Rating
- 4.2/5
- Reviews
- 82
- Age
- 2y ago
Newest
by launch date
New Era Mens Black/Orange Cincinnati Bengals 2026 NFL Draft 9SEVENTY Adjustable Hat
- Price
- $43.96
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Embroidered Football Trucker Hat Snapback Unisex Mesh Back Cap for Football Fans Gifts
- Price
- $12.85
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 7mo ago

AIMASTZ Bengal Tiger Bucket Hat Outdoor Summer Beach Sun Hat Packable Fisherman Cap for Men and Women
- Price
- $13.85
- Rating
- 4.3/5
- Reviews
- 33
- Age
- 11mo ago

New Era Mens Black Cincinnati Bengals Team Collection 9SEVENTY Stretch-Snap Adjustable Hat
- Price
- $22.60
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 1y ago

New Era Mens Black Cincinnati Bengals Main Trucker 9SEVENTY Stretch-Snap Hat
- Price
- $16.90
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
23
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 83%
Open market
5%
- New Era63%
- Kneenow14%
- Generic7%
- FOCO7%
- MIXNUS3%
- Elite Authentics2%
- Open — no brand owns it (5 brands, 5%)
Demand
Bengals Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 9.3×
Search terms
Top Bengals Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bengals hat65K/yr
- cincinnati bengals hat28K/yr
- bengals hats7K/yr
- bengals hats for men9K/yr
Reviews and returns
What reviews say buyers love and hate about Bengals Hat
We read the reviews and the return reasons for every product selling here.
“wrong color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bengals Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









