Belay Glasses

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $135K a year.

Searches, last 12 months

65K

Growth, 90 days vs prior 90

+3.4%

Conversion, latest week

8.6%

Market size, estimated

$135Ka year

Peak month

December1.5× the quietest month

Top search term

belay glasses50K searches a year

Listings sell for $24.14 on average, from $10.16 to $56.10. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $24.14 that is $6K to $12K a year per listing.

Average price

$24.14inside the $15 to $100 sweet spot

Price range

$10.16–$56.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

2.0%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #64 within Climbing. It carries 787 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#64in Climbing

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

787per listing

Listings tracked

17

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months