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68

beach table

Launch it

A $901K/yr market growing +157.4% this quarter with returns at 2.9% — clears our launch bar.

Market size 76Growth 96Conversion 22Competition 74Returns 51Price range 95Avg price 95Brand share 74Review moat 49Quality gap 48

Growth

Incredible+157.4%

90-day search growth — must beat 0% to launch

Avg price

Incredible$37.76

avg listing price — sweet spot $15–$100

Price range

Incredible$17.55–$94.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$901K

$901K/yr · 1.4M searches

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Returns

Good2.9%

return rate — above 5% kills the launch gate

Review moat

Okay1,619.58

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Signals Trending

According to Flapen's Amazon United States niche tracking, beach table is a $901K/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 61% of demand. Demand peaks in May–Jun–Jul. Verdict: Launch it — 68/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

beach table market data

Units sold / yr
20K–25K
avg 250–500/product
Revenue / yr
$755K–$944K
units × avg price
Conversion rate
1.8%
Avg BSR
#35
Page quality
0%
Prime
95%
Sponsored
92%
Out of stock
0.8%
Avg brand age
36 months
Avg seller age
170 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

28 falling

Sellers

48

Top-5 brand share

61%

Top 20: 93%

Top-5 click share

40%

Top 20: 81%

Open market

34%

  • VILLEY21%
  • Grope15%
  • iClimb10%
  • hediya9%
  • Wakeman6%
  • Titanker5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +157.4% search growth over the last 90 days.
70K50KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 15.3×

Top beach table search terms

  • beach table360K/yr
  • camp table285K/yr
  • beach tables for sand foldable107K/yr
  • small camping table99K/yr
  • portable camping table83K/yr
  • camping side table52K/yr
  • beach table foldable26K/yr
  • portable beach table36K/yr
  • folding beach table31K/yr
  • foldable beach table27K/yr
All search terms

Top beach table products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$36K8%$72K12%$108K16%$144K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about beach table

What buyers praise and complain about, mined from review topics.

What buyers love

Strength15%

“It is sturdy”

Assembly/Installation11%

“Ease to assemble”

Quality-Overall10%

“The quality feels solid”

Weight Light8%

“Lightweight and easy to use”

Size-Overall7%

“Good size”

Portability7%

“Portable table”

Value For Money5%

“Good Value for the cost”

Ease Of Use5%

“Easy to fold up”

Compactness5%

“Compact for storage”

Storage Capacity4%

“easy to store”

What buyers complain about

Size-Overall17%

“very short”

Strength11%

“FLIMSY”

Assembly/Installation8%

“Assembly difficult”

Quality-Overall8%

“Poor quality control”

Durability4%

“Broke after 1st use”

Material Quality3%

“Cheap materials”

Weight Heavy2%

“Heavier than expected”

Flatness2%

“The only thing I don't like is that it doesn't completly go flat”

Functionality-Overall2%

“Does not work”

Value For Money2%

“Its not the cheapest or most expensive option out there”

Top return reasons

Size-Overall47%
Strength8%
Assembly/Installation5%
Defective Material/Parts5%
Advertised Vs Actual Product5%
Height4%
Quality-Overall4%
Value For Money3%
Mechanism Issues3%
Functionality-Overall2%

Common questions

Is beach table profitable to sell on Amazon United States?
The niche generates $901K/yr across 38 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +157.4%. Flapen's verdict: Launch it (68/100).
How competitive is the beach table niche?
28 brands and 48 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in beach table?
Top complaints mined from reviews: Size-Overall, Strength, Assembly/Installation. The return rate is 2.9%.
When does demand for beach table peak?
Demand peaks in May–Jun–Jul; the busiest month runs 15.3× the quietest.
What does it cost to enter the beach table niche?
Listings span $17.55–$94.29; the average listing price is $37.76 (sweet spot $15–$100). The average incumbent carries 1,620 reviews — the moat a new listing must climb.