Beach Pillow

Shoppers searched for this 517K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +46.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $443K a year.

Searches, last 12 months

517K

Growth, 90 days vs prior 90

+46.7%

Conversion, latest week

4.5%

Market size, estimated

$443Ka year

Peak month

July2.0× the quietest month

Top search term

inflatable pillow168K searches a year

Listings sell for $18.86 on average, from $6.85 to $44.55. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $18.86 that is $9K to $14K a year per listing.

Average price

$18.86inside the $15 to $100 sweet spot

Price range

$6.85–$44.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

3.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #39 within Sleeping Bags & Camp Bedding. It carries 3,301 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#39in Sleeping Bags & Camp Bedding

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

3,301per listing

Listings tracked

30

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

39 months