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Bass Flies

Maybe

An estimated 0.7% of orders come back. But shoppers spend an estimated $43K a year here, so Bass Flies is a Maybe.

Flapen Score
64
64 / 100
Top 5% of 8,101 Sports & Outdoors niches · +17 vs the category median of 47
Market size
$43K/yr53K searches / yr
90-day growth
+96.1%search demand this quarter
Competition
30%top-5 click share · 28 brands · 29 sellers

Flapen Score

Bass Flies against its category

The dotted line is the Sports & Outdoors average. Past it, Bass Flies is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bass Flies market on Amazon at a glance

Shoppers on Amazon United States searched for Bass Flies 53K times last year and spent an estimated $43K. The top 5 brands take 57% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +96.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+96.1%
Conversion, latest week
2.9%
Market size, estimated
$43Ka year
Peak month
July2.8× the quietest month
Top search term
bass flies16K searches a year

02 · Price

A sale here is worth $27.32.

Listings sell for $27.32 on average, from $6.47 to $199.48. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.32 that is $0 to $3K a year per listing.

Average price
$27.32inside the $15 to $100 sweet spot
Price range
$6.47–$199.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #95 within Fly Fishing. It carries 227 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
97%
Out of stock, average day
8.1%
Average rank
#95in Fly Fishing
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
227per listing
Listings tracked
58

04 · Newcomers

2 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
2Amazon's first-year sales bar
Average brand age
54 months

Products

Top Bass Flies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

28 rising

Sellers

29

Top-5 brand share

57%

Top 20: 96%

Top-5 click share

30%

Top 20: 68%

Open market

37%

  • Brand 113%
  • Brand 213%
  • Brand 313%
  • Brand 411%
  • Brand 58%
  • Brand 65%

Demand

Bass Flies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KBlack Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.8×

Search terms

Top Bass Flies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bass flies16K/yr
  • bass fly fishing lures9K/yr
  • streamer flies10K/yr
  • fly fishing streamers11K/yr
  • bass flies for fly fishing8K/yr

Reviews and returns

What reviews say buyers love and hate about Bass Flies

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Size-Overall”
0.7%of orders come back
“much much smaller box they were in than I thought”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bass Flies questions

Answered from the same tracked data.