basketball hoop
Launch itA $17.3M/yr market growing +10.2% this quarter with returns at 0.7% — clears our launch bar.
Market size
Incredible$17.3M$17.3M/yr · 7.0M searches
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great418.1avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$188.71avg listing price — sweet spot $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+10.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Price range
Bad$69.66–$1043.48cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, basketball hoop is a $17.3M/yr Amazon United States market (7.0M searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Apr–Nov–Dec. Verdict: Launch it — 57/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
basketball hoop market data
- Units sold / yr
- 80K–100K
- avg 2,000–2,500/product
- Revenue / yr
- $15.1M–$18.9M
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #28
- Page quality
- 0%
- Prime
- 69%
- Sponsored
- 100%
- Out of stock
- 2.3%
- Avg brand age
- 39 months
- Avg seller age
- 152 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
19
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
13%
- IGL27%
- DUMOS23%
- awii sport15%
- Skytime9%
- Yohood7%
- Seray6%
- Open — no brand owns it (5 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.2% search growth over the last 90 days.Peak months: Apr, Nov, Dec · busiest ÷ quietest = 3.6×
Top basketball hoop search terms
- basketball hoop4.3M/yr
- basketball hoop outdoor690K/yr
- basketball goal577K/yr
- outdoor basketball hoop180K/yr
- portable basketball hoop126K/yr
- lifetime basketball hoop107K/yr
- basket ball hoop for outdoor111K/yr
- basketball court117K/yr
- portable basketball hoops adjustable height82K/yr
- adjustable basketball hoop84K/yr
Top basketball hoop products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DUMOS 10FT Adjustable Height Portable Basketball Hoop Outdoor for Adult 44 Inch Shatterproof Backboard w/Shock Absorbent Rim Fillable Base 2 Wheels for Swimming Pool/Indoor Metal Classic Black
DUMOS$90.074.5★666 rev
IGL Basketball Hoop Outdoor 40 Inch Height Adjustable 5.5-10 FT Portable Basketball Goal with Shatterproof Backboard for Kids Teens Adults Backyard Driveway
IGL$203.424.0★74 rev
AWII SPORT Basketball Hoop Outdoor 40&44&48 Inch Impact Backboard 5.3-10FT Height Adjustable Basketball Hoop Goal System with Portable Wheels for Adults (40inch Backboard)
awii sport$191.904.3★330 rev
IGL 33 Inch Kids Basketball Hoop 4-8.5ft Portable Adjustable Outdoor Goal
IGL$143.374.4★123 rev
Skytime Basketball Hoop Portable Basketball Hoop Outdoor with Shatterproof 44in PC Backboard 5.3-10ft Height Stepless Regulation Basketball Goal System with Rebound PlateBlack
Skytime$199.094.5★613 rev
Newest
by launch date
IGL 33 Inch Kids Basketball Hoop 4-8.5ft Portable Adjustable Outdoor Goal
IGL$149.70123 rev
IGL Basketball Hoop Outdoor 40 Inch Height Adjustable 5.5-10 FT Portable Basketball Goal with Shatterproof Backboard for Kids Teens Adults Backyard Driveway
IGL$203.4274 rev
IGL Portable Basketball Hoop Outdoor 3-10ft Adjustable Height 40 Shatterproof Backboard Fillable Base Basketball Goal System for Driveway Backyard Pool Fun for Family & All Ages
IGL$160.021,155 rev
IGL Kids Basketball Hoop Outdoor Adjustable 33 Inch Portable Basketball Goal with PC Backboard Fillable Base & 40 lb Weight Ball for Backyard & Driveway (Red-Standard 33in Backboard)
IGL$114.4340 rev
AWII SPORT Basketball Hoop Outdoor 40Inch Impact Backboard 5.5-10FT Height Adjustable Basketball Hoop Goal System with Portable Wheels for Adults
awii sport$201.3723 rev
Trending
90-day click momentumIGL 33 Inch Kids Basketball Hoop 4-8.5ft Portable Adjustable Outdoor Goal
IGL$149.704.4★
AWII SPORT Basketball Hoop Outdoor 40Inch Impact Backboard 5.5-10FT Height Adjustable Basketball Hoop Goal System with Portable Wheels for Adults
awii sport$201.374.8★
DUMOS 6.1-10FT Adjustable Height Portable Basketball Hoop Outdoor for Adult 44 Inch Shatterproof Backboard w/Shock Absorbent Rim Fillable Base 2 Wheels for Swimming Pool/Indoor Grey
DUMOS$88.944.5★
IGL Basketball Hoop Outdoor 40 Inch Height Adjustable 5.5-10 FT Portable Basketball Goal with Shatterproof Backboard for Kids Teens Adults Backyard Driveway
IGL$203.424.0★
IGL Kids Basketball Hoop Outdoor Adjustable 33 Inch Portable Basketball Goal with PC Backboard Fillable Base & 40 lb Weight Ball for Backyard & Driveway (Red-Standard 33in Backboard)
IGL$114.434.4★
What buyers say about basketball hoop
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality is excellent”
“Best deal”
“adjustable height”
“Easy enough to assemble”
“Fun”
“no issues thus far”
“Perfect size for little ones”
“it's very stable”
“Easy to use”
“Instructions are clear”
What buyers complain about
“a pain to put together”
“Broke in a month”
“Quality cheap”
“Not sturdy”
“Very big”
“due to no instructions.”
“Not as advertised”
“Will Rust”
“Missing parts”
“Cheap not worth it”
Top return reasons
Common questions
- Is basketball hoop profitable to sell on Amazon United States?
- The niche generates $17.3M/yr across 29 tracked products. 18 of 20 products launched in the last 360 days are still selling. 90-day search growth is +10.2%. Flapen's verdict: Launch it (57/100).
- How competitive is the basketball hoop niche?
- 11 brands and 19 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in basketball hoop?
- Top complaints mined from reviews: Assembly/Installation, Durability, Quality-Overall. The return rate is 0.7%.
- When does demand for basketball hoop peak?
- Demand peaks in Apr–Nov–Dec; the busiest month runs 3.6× the quietest.
- What does it cost to enter the basketball hoop niche?
- Listings span $69.66–$1043.48; the average listing price is $188.71 (sweet spot $15–$100). The average incumbent carries 418 reviews — the moat a new listing must climb.