Basketball Action Figures

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months

209K

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

4.6%

Market size, estimated

$218Ka year

Peak month

December4.5× the quietest month

Top search term

nba ballers142K searches a year

Listings sell for $22.70 on average, from $13.34 to $49.57. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At $22.70 that is $45K to $57K a year per listing.

Average price

$22.70inside the $15 to $100 sweet spot

Price range

$13.34–$49.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

2,000–2,500

Revenue per listing a year

$45K–$57K

Returns

1.3%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #1,019 within Toys & Game Room. It carries 1,172 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

11.1%

Average rank

#1,019in Toys & Game Room

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

1,172per listing

Listings tracked

11

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months