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Baseball Face Mask

Fail

The top 5 brands take 100% of clicks, so Baseball Face Mask is a Fail.

Flapen Score
27
27 / 100
Ranks 7,845 of 8,101 Sports & Outdoors niches · −20 vs the category median of 47
Market size
$78K/yr147K searches / yr
90-day growth
-44.9%search demand this quarter
Competition
72%top-5 click share · 3 brands · 30 sellers

Flapen Score

Baseball Face Mask against its category

The dotted line is the Sports & Outdoors average. Past it, Baseball Face Mask is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baseball Face Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Baseball Face Mask 147K times last year and spent an estimated $78K. All 3 brands take every click. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -44.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
-44.9%
Conversion, latest week
3.1%
Market size, estimated
$78Ka year
Top search term
rawlings helmet face guard20K searches a year

02 · Price

A sale here is worth $16.76.

Listings sell for $16.76 on average, from $6.31 to $27.66. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $16.76 that is $4K to $8K a year per listing.

Average price
$16.76inside the $15 to $100 sweet spot
Price range
$6.31–$27.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #47 within Baseball. It carries 701 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
100%
Out of stock, average day
3.6%
Average rank
#47in Baseball
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
701per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Baseball Face Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

30

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 231%
  • Brand 38%

Search terms

Top Baseball Face Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rawlings helmet face guard20K/yr
  • easton helmet face guard11K/yr
  • youth baseball helmet with face guard13K/yr
  • batting helmet face guard10K/yr
  • easton jaw guard11K/yr
  • baseball helmet jaw guard13K/yr
  • easton helmet jaw guard10K/yr
  • rawlings helmet jaw guard8K/yr
  • baseball helmet face guard7K/yr
  • jaw guard for baseball helmet7K/yr

Reviews and returns

What reviews say buyers love and hate about Baseball Face Mask

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Compatibility-Overall”
4.6%of orders come back
“Not compatible”
A buyer, on “Compatibility-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Baseball Face Mask questions

Answered from the same tracked data.