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Barbell Set

Fail

Buyers convert on only 0.6% of searches, so Barbell Set is a Fail.

Flapen Score
48
48 / 100
Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 47
Market size
$119K/yr171K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
36%top-5 click share · 22 brands · 25 sellers

Flapen Score

Barbell Set against its category

The dotted line is the Sports & Outdoors average. Past it, Barbell Set is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barbell Set market on Amazon at a glance

Shoppers on Amazon United States searched for Barbell Set 171K times last year and spent an estimated $119K. The top 5 brands take 70% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
0.6%
Market size, estimated
$119Ka year
Peak month
December2.0× the quietest month
Top search term
barbell set150K searches a year

02 · Price

A sale here is worth $108.74.

Listings sell for $108.74 on average, from $17.72 to $310.42. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $108.74 that is $0 to $11K a year per listing.

Average price
$108.74above the $15 to $100 sweet spot
Price range
$17.72–$310.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 15.3% of listings are out of stock. The average listing ranks #101 within Weights & Accessories. It carries 3,600 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
84%
Out of stock, average day
15.3%
Average rank
#101in Weights & Accessories
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
3,600per listing
Listings tracked
51

04 · Newcomers

24 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
26
Successful launches
24Amazon's first-year sales bar
Average brand age
37 months

Products

Top Barbell Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

22 falling

Sellers

25

Top-5 brand share

70%

Top 20: 99%

Top-5 click share

36%

Top 20: 72%

Open market

23%

  • Brand 122%
  • Brand 214%
  • Brand 313%
  • Brand 413%
  • Brand 58%
  • Brand 67%

Demand

Barbell Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Barbell Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barbell set150K/yr
  • youth weight set12K/yr
  • bar bells/weights set women2K/yr
  • beginner weight set for teen boys3K/yr
  • weights for teenage boys2K/yr
  • weight set for teen boys1K/yr

Reviews and returns

What reviews say buyers love and hate about Barbell Set

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Smell”
1.8%of orders come back
“Awful smell”
A buyer, on “Smell”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Barbell Set questions

Answered from the same tracked data.