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Baltimore Ravens

Fail

The top 5 brands take 94% of clicks, so Baltimore Ravens is a Fail.

Flapen Score
40
40 / 100
Ranks 6,016 of 8,101 Sports & Outdoors niches · −7 vs the category median of 47
Market size
$791K/yr1.3M searches / yr
90-day growth
+4.5%search demand this quarter
Competition
82%top-5 click share · 7 brands · 10 sellers

Flapen Score

Baltimore Ravens against its category

The dotted line is the Sports & Outdoors average. Past it, Baltimore Ravens is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baltimore Ravens market on Amazon at a glance

Shoppers on Amazon United States searched for Baltimore Ravens 1.3M times last year and spent an estimated $791K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $791K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
1.6%
Market size, estimated
$791Ka year
Peak month
December19.4× the quietest month
Top search term
baltimore ravens474K searches a year

02 · Price

A sale here is worth $37.99.

Listings sell for $37.99 on average, from $13.77 to $130.05. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $37.99 that is $4K to $9K a year per listing.

Average price
$37.99inside the $15 to $100 sweet spot
Price range
$13.77–$130.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #63 within Home & Kitchen. It carries 6,570 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
14.8%
Average rank
#63in Home & Kitchen
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
6,570per listing
Listings tracked
10

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Baltimore Ravens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

10

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

3%

  • Brand 158%
  • Brand 213%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Baltimore Ravens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

225K175KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 19.4×

Search terms

Top Baltimore Ravens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baltimore ravens474K/yr
  • ravens349K/yr
  • baltimore ravens gifts61K/yr
  • baltimore37K/yr
  • ravens merch100K/yr
  • baltimore ravens decor46K/yr
  • ravens football35K/yr
  • ravens gear61K/yr
  • ravens gifts for men24K/yr
  • ravens decor14K/yr

Reviews and returns

What reviews say buyers love and hate about Baltimore Ravens

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Thickness”
50%of negative reviews mention “Value For Money”
2.2%of orders come back
“Not worth the money because of the size”
A buyer, on “Value For Money”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Baltimore Ravens questions

Answered from the same tracked data.