Bala
brand-locked demand (top 5 brands take 100% of clicks) — Bala doesn't clear our bar today.
Flapen Score
Ranks 7,175 of 8,101 Sports & Outdoors niches · −13 vs the category median of 47
Is Bala profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Bala is a $83K/yr Amazon United States market (328K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 34/100.
Bala: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -26.6% over the last 90 days and 0.4% of searches end in a purchase.
$83K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 28 products
Top Bala products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Bala Bangles Wrist & Ankle Weights for Women & Men - 1 lb Adjustable Weighted Bands - Soft Silicone Arm & Leg Weights for Pilates Yoga Walking Barre Home Workout & Strength Training Exercise
- Price
- $49.87
- Rating
- 4.6/5
- Reviews
- 803
- Age
- 4y ago
Bala Bangles Wrist & Ankle Weights for Women & Men - 1 lb Adjustable Weighted Bands - Soft Silicone Arm & Leg Weights for Pilates Yoga Walking Barre Home Workout & Strength Training Exercise
- Price
- $50.20
- Rating
- 4.6/5
- Reviews
- 803
- Age
- 3y ago
Bala Yoga Mat for Home Gym 5mm (Sea) - Non Slip Exercise Mat for Home Workout Stretching Pilates Aerobics & Floor & Fitness Work Out - Indoor Exercising Mat
- Price
- $94.44
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 1y ago
Bala Bars Dumbbell Set for Women & Men 1lb (Blush) - Set of 2 Bars Designed for Walking Strength Training HIIT Boxing & Aerobics - Dumbbell Weights for Working Out at Home
- Price
- $36.69
- Rating
- 4.8/5
- Reviews
- 328
- Age
- 1y ago
Bala Bangles Wrist & Ankle Weights for Women & Men - 1 lb Adjustable Weighted Bands - Soft Silicone Arm & Leg Weights for Pilates Yoga Walking Barre Home Workout & Strength Training Exercise
- Price
- $49.95
- Rating
- 4.6/5
- Reviews
- 803
- Age
- 3y ago
Trending
90-day click momentum
Bala 20lb Kettleball Soft Kettlebell for Women - Kettlebells Strength & Core Training Equipment for Home Gym Workouts - Anti-Slip Grip Exercise Weights with Cushioned Impact-Resistant Base - Blush
- Price
- $67.65
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 9mo ago
Bala Compact Workout Mat for Gym Blush - 12MM Thick Slip-Resistant & Sweat Absorbing Yoga Mat for Pilates Core Training & Exercise - Home Fitness Essentials for Women & Men - Travel-Friendly
- Price
- $85.35
- Rating
- 4.2/5
- Reviews
- 46
- Age
- 9mo ago
Bala Bangles Wrist & Ankle Weights for Women & Men - 3 lb Adjustable Weighted Bands - Soft Silicone Arm & Leg Weights for Pilates Yoga Walking Barre Home Workout & Strength Training Exercise
- Price
- $74.83
- Rating
- 4.6/5
- Reviews
- 803
- Age
- 2y ago
Bala Yoga Mat for Home Gym 5mm (Sea) - Non Slip Exercise Mat for Home Workout Stretching Pilates Aerobics & Floor & Fitness Work Out - Indoor Exercising Mat
- Price
- $94.44
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 1y ago
Bala Yoga Mat for Home Gym 5mm (Blush) - Non Slip Exercise Mat for Home Workout Stretching Pilates Aerobics & Floor & Fitness Work Out - Indoor Exercising Mat
- Price
- $96.76
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 1y ago
Newest
by launch date
Bala Power Ball Weighted Toning Exercise Ball for Pilates Yoga Home Fitness & More - Workout Ball for Strength & Core Training Aerobics & Working Out to Improve Balance & Sculpt - 3lb Blush
- Price
- $33.58
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 8mo ago
Bala 20lb Kettleball Soft Kettlebell for Women - Kettlebells Strength & Core Training Equipment for Home Gym Workouts - Anti-Slip Grip Exercise Weights with Cushioned Impact-Resistant Base - Blush
- Price
- $67.65
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 9mo ago
Bala 10lb Kettleball Soft Kettlebell for Women - Kettlebells Strength & Core Training Equipment for Home Gym Workouts - Anti-Slip Grip Exercise Weights with Cushioned Impact-Resistant Base - Sea
- Price
- $58.62
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 9mo ago
Bala Compact Workout Mat for Gym Blush - 12MM Thick Slip-Resistant & Sweat Absorbing Yoga Mat for Pilates Core Training & Exercise - Home Fitness Essentials for Women & Men - Travel-Friendly
- Price
- $85.35
- Rating
- 4.2/5
- Reviews
- 46
- Age
- 9mo ago
Bala Bars Dumbbell Set for Women & Men 1lb (Blush) - Set of 2 Bars Designed for Walking Strength Training HIIT Boxing & Aerobics - Dumbbell Weights for Working Out at Home
- Price
- $36.69
- Rating
- 4.8/5
- Reviews
- 328
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
1 falling
Sellers
22
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
0%
- Bala100%
Bala demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb · busiest ÷ quietest = 2.2×
What reviews say buyers love and hate about Bala
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Good quality”
“Weight and easy of sizing”
“Love the color”
“Lovely to exercise with”
“They are super smooth”
What buyers complain about
61% of reviews“Overpriced”
“Ridiculous Product and Ridiculous price”
“This is not durable”
“Ripped straps after light use”
“These hurt my ankles”
Bala return rate & reasons
Why buyers send it back, as a share of all return requests.
3.5%
Return rate
36%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bala questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
