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Badminton Set

Badminton Set clears our launch bar: a $3.2M/yr market growing +130.8% this quarter with returns at 2.4%.

Flapen Score

73
Launch it

Top 1% of 8,101 Sports & Outdoors niches · +26 vs the category median of 47

Market size 96Growth 96Conversion 56Competition 62Returns 64Price range 88Avg price 92Brand share 55Review moat 47Quality gap 57
This niche Category average · 8,101 niches

Is Badminton Set profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Badminton Set is a $3.2M/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Apr–May–Jun. Verdict: Launch it — 73/100.

Badminton Set: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +130.8% over the last 90 days and 4.8% of searches end in a purchase.

$3.2M

revenue / yr

Units sold / yr60K
Search volume / yr+130.8%1.3M
Conversion rate4.8%
Avg price$53.56

Who owns the niche?

The top 5 brands hold 72% of demand, so 28% of the market is open.

28%

open market share

Brands · sellers17 · 41
Top-5 product click share48%
Open market28%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 33 products

Sponsored placement94%
New entrants (1y)5· 5 succeeded
Avg rating4.4★
Avg reviews1,776

Top Badminton Set products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

$0$162K$324K$485K$647K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

41

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

48%

Top 20: 86%

Open market

23%

  • Olybeaka36%
  • Franklin Sports13%
  • ENOVI12%
  • EastPoint Sports6%
  • HIRALIY5%
  • Baden5%

Badminton Set demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.3MCVR4.8%Products33Brands17Top 5 Brands72%OOS Rate1.6%Rating4.4★Reviews1,776Avg BSR#40
90K70KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.1×

Top Badminton Set search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • badminton set909K/yr
  • badminton sets for backyards229K/yr
  • bad mittens set with net25K/yr
  • badminton sets18K/yr
  • badminton set with net14K/yr
  • portable badminton set12K/yr
  • bad minton set for backyard9K/yr
  • bat mittens set with net5K/yr
  • complete badminton sets8K/yr
  • outdoor badminton set5K/yr

What reviews say buyers love and hate about Badminton Set

What buyers mention most, as a share of all reviews.

What buyers love

72% of reviews
Fun/Entertainment Experience17%

Family fun

Quality-Overall16%

An awesome quality set

Value For Money11%

Good Value

Durability6%

Great durability

Assembly/Installation6%

Easy set up

What buyers complain about

70% of reviews
Quality-Overall26%

Cheap quality

Durability13%

Didn't last one hour

Size-Overall8%

Smaller than expected

Strap/String Quality6%

Racket strings are too loose

Assembly/Installation5%

Assembly was a bit tricky at first

Badminton Set return rate & reasons

Why buyers send it back, as a share of all return requests.

2.4%

Return rate

28%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
17%
2Quality-Overall
16%
3Defective Material/Parts
12%
4Value For Money
9%
5Assembly/Installation
6%

Common Badminton Set questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Badminton Set 73/100 on Amazon United States — Launch it. The niche generates $3.2M/yr across 33 tracked products. 5 of 5 products launched in the last 360 days are still selling. Search demand moved +130.8% over the last 90 days.
Search demand for Badminton Set on Amazon United States peaks in Apr–May–Jun, where the busiest month runs 4.1× the quietest.