Baby Ear Plugs
MaybeSearch demand grew +222.5% this quarter. But the top 5 brands take 100% of clicks, so Baby Ear Plugs is a Maybe.
- Flapen Score
- 50 / 100Top 39% of 8,101 Sports & Outdoors niches · +3 vs the category median of 4750
- Market size
- $40K/yr24K searches / yr
- 90-day growth
- +222.5%search demand this quarter
- Competition
- 79%top-5 click share · 3 brands · 17 sellers
Flapen Score
Baby Ear Plugs against its category
The dotted line is the Sports & Outdoors average. Past it, Baby Ear Plugs is stronger. Inside it, weaker.
Market
The Baby Ear Plugs market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Ear Plugs 24K times last year and spent an estimated $40K. All 3 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 14.6% of those searches ended in a purchase.
Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +222.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.
- Searches, last 12 months
- 24K
- Growth, 90 days vs prior 90
- +222.5%
- Conversion, latest week
- 14.6%
- Market size, estimated
- $40Ka year
- Peak month
- July6.1× the quietest month
- Top search term
- putty buddies ear plugs for kids11K searches a year
02 · Price
A sale here is worth $11.68.
Listings sell for $11.68 on average, from $2.54 to $22.06. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $11.68 that is $3K to $6K a year per listing.
- Average price
- $11.68under the $15 to $100 sweet spot
- Price range
- $2.54–$22.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #48 within Water Sports. It carries 4,566 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #48in Water Sports
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 4,566per listing
- Listings tracked
- 12
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Baby Ear Plugs products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Earvolution Putty Buddies Earplugs for Swimming and Bathing - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 3 Pair Pack - Purple/Teal/Magenta
- Price
- $9.99
- Rating
- 4.4/5
- Reviews
- 8,043
- Age
- 10y ago

Earvolution Floating Putty Buddies Swim Earplugs - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 10 Pair Pack - Assorted
- Price
- $21.88
- Rating
- 4.6/5
- Reviews
- 1,361
- Age
- 9y ago

Earvolution Floating Putty Buddies Swim Earplugs - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 3 Pair Pack - Hot Pink
- Price
- $9.98
- Rating
- 4.3/5
- Reviews
- 5,045
- Age
- 1y ago

Earvolution Floating Putty Buddies Swim Earplugs - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 3 Pair Pack - Blue/Yellow/Green
- Price
- $9.98
- Rating
- 4.3/5
- Reviews
- 5,045
- Age
- 20y ago

Macks Soft Moldable Silicone Putty Ear Plugs - Kids Size 6 Pair - Comfortable Small Earplugs for Swimming Bathing Travel Loud Events and Flying | Made in USA
- Price
- $2.54
- Rating
- 4.4/5
- Reviews
- 6,410
- Age
- 22y ago
Trending
estimated 90-day click momentum
Peace&Quiet PQ Wax Ear Plugs for Sleep Kids Size Moldable Wax Ear Plugs for Small Ears - Waterproof Swim&Sleep Ear Protection Noise Reduction - Sound Blocking 32 Db (20 Pillows)
- Price
- $13.82
- Rating
- 4.2/5
- Reviews
- 247
- Age
- 10mo ago

Earvolution Floating Putty Buddies Swim Earplugs - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 3 Pair Pack - Red/White/Blue
- Price
- $9.95
- Rating
- 4.3/5
- Reviews
- 5,045
- Age
- 20y ago

Earvolution Floating Putty Buddies Swim Earplugs - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 3 Pair Pack - Hot Pink
- Price
- $9.98
- Rating
- 4.3/5
- Reviews
- 5,045
- Age
- 1y ago

Earvolution Putty Buddies Earplugs for Swimming and Bathing - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 3 Pair Pack - Red/Blue/Yellow
- Price
- $9.96
- Rating
- 4.4/5
- Reviews
- 8,043
- Age
- 10y ago

Macks Soft Moldable Silicone Putty Ear Plugs Kids Size 15 Pair Comfortable Small Earplugs for Swimming Bathing Travel Loud Events and Flying | Made in USA
- Price
- $10.06
- Rating
- 4.5/5
- Reviews
- 1,812
- Age
- 6y ago
Newest
by launch date
Peace&Quiet PQ Wax Ear Plugs for Sleep Kids Size Moldable Wax Ear Plugs for Small Ears - Waterproof Swim&Sleep Ear Protection Noise Reduction - Sound Blocking 32 Db (20 Pillows)
- Price
- $13.82
- Rating
- 4.2/5
- Reviews
- 247
- Age
- 10mo ago

Earvolution Floating Putty Buddies Swim Earplugs - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 3 Pair Pack - Hot Pink
- Price
- $9.98
- Rating
- 4.3/5
- Reviews
- 5,045
- Age
- 1y ago

Kids Swimming Ear Plugs 3 Pairs Waterproof Reusable Silicone Child Swim Earplugs for Swimming Surfing Bathing Showering Small Children Water Ear Plugs Suitable for Boys and Girls (Kids 4-12 Years Old)
- Price
- $12.51
- Rating
- 4.5/5
- Reviews
- 7,593
- Age
- 3y ago

Macks Soft Moldable Silicone Putty Ear Plugs Kids Size 15 Pair Comfortable Small Earplugs for Swimming Bathing Travel Loud Events and Flying | Made in USA
- Price
- $10.06
- Rating
- 4.5/5
- Reviews
- 1,812
- Age
- 6y ago

Earvolution Floating Putty Buddies Swim Earplugs - Doctor-Invented Made in USA Moldable Premium Silicone Plugs Help Prevent Swimmers Ear 10 Pair Pack - Assorted
- Price
- $21.88
- Rating
- 4.6/5
- Reviews
- 1,361
- Age
- 9y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
17
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
0%
- Putty Buddies84%
- Mack's12%
- Peace&Quiet2%
- FNGXX2%
- Open — no brand owns it (0%)
Demand
Baby Ear Plugs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 6.1×
Search terms
Top Baby Ear Plugs search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- putty buddies ear plugs for kids11K/yr
- putty buddies5K/yr
- ear putty for swimming kids5K/yr
- wax ear plugs for swimming kids2K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Ear Plugs
We read the reviews and the return reasons for every product selling here.
“Unfortunately none of these worked properly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Ear Plugs questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









