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Axe Throwing Game

Pass

Axe Throwing Game scores 66 out of 100, a Pass. Shoppers spend an estimated $1.5M a year here, search demand grew +92.7% this quarter, and an estimated 2.6% of orders come back.

Flapen Score
66
66 / 100
Top 3% of 8,101 Sports & Outdoors niches · +19 vs the category median of 47
Market size
$1.5M/yr574K searches / yr
90-day growth
+92.7%search demand this quarter
Competition
65%top-5 click share · 15 brands · 23 sellers

Flapen Score

Axe Throwing Game against its category

The dotted line is the Sports & Outdoors average. Past it, Axe Throwing Game is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Axe Throwing Game market on Amazon at a glance

Shoppers on Amazon United States searched for Axe Throwing Game 574K times last year and spent an estimated $1.5M. The top 5 brands take 65% of clicks. Demand peaks in Jun–Nov–Dec. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 574K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +92.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
574K
Growth, 90 days vs prior 90
+92.7%
Conversion, latest week
3.2%
Market size, estimated
$1.5Ma year
Peak month
December4.5× the quietest month
Top search term
axe throwing game for backyard158K searches a year

02 · Price

A sale here is worth $82.79.

Listings sell for $82.79 on average, from $38.31 to $157.56. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $82.79 that is $41K to $62K a year per listing.

Average price
$82.79inside the $15 to $100 sweet spot
Price range
$38.31–$157.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$41K–$62K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #121 within Leisure Sports & Game Room. It carries 202 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#121in Leisure Sports & Game Room
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
202per listing
Listings tracked
16

04 · Newcomers

5 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
5Amazon's first-year sales bar
Average brand age
40 months

Products

Top Axe Throwing Game products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

23

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

29%

  • Brand 128%
  • Brand 214%
  • Brand 310%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Axe Throwing Game search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Axe Throwing Game search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • axe throwing game for backyard158K/yr
  • axe throwing game81K/yr
  • axe throwing70K/yr
  • ax throwing game42K/yr
  • kids axe throwing game27K/yr
  • ax throwing game set for adults28K/yr
  • axe throwing game for kids31K/yr
  • axe throwing set19K/yr
  • ax throwing game for kids28K/yr
  • ax throwing16K/yr

Reviews and returns

What reviews say buyers love and hate about Axe Throwing Game

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Fun/Entertainment Experience”
17%of negative reviews mention “Durability”
2.6%of orders come back
“Falls apart”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Axe Throwing Game questions

Answered from the same tracked data.