Axe Sheath

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months

101K

Growth, 90 days vs prior 90

-0.2%

Conversion, latest week

4.9%

Market size, estimated

$77Ka year

Peak month

January1.4× the quietest month

Top search term

hatchet sheath32K searches a year

Listings sell for $15.53 on average, from $5.28 to $60.11. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.53 that is $0 to $2K a year per listing.

Average price

$15.53inside the $15 to $100 sweet spot

Price range

$5.28–$60.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.6%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #314 within Knives & Tools. It carries 449 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#314in Knives & Tools

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

449per listing

Listings tracked

38

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months