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Autograph Basketball

Fail

Demand is soft, at -67.3% this quarter, so Autograph Basketball is a Fail.

Flapen Score
39
39 / 100
Ranks 6,237 of 8,101 Sports & Outdoors niches · −8 vs the category median of 47
Market size
$32K/yr26K searches / yr
90-day growth
-67.3%search demand this quarter
Competition
66%top-5 click share · 9 brands · 27 sellers

Flapen Score

Autograph Basketball against its category

The dotted line is the Sports & Outdoors average. Past it, Autograph Basketball is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Autograph Basketball market on Amazon at a glance

Shoppers on Amazon United States searched for Autograph Basketball 26K times last year and spent an estimated $32K. The top 5 brands take 91% of clicks. Demand peaks in Jan–Feb. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -67.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-67.3%
Conversion, latest week
4.2%
Market size, estimated
$32Ka year
Peak month
February5.1× the quietest month
Top search term
autograph basketball22K searches a year

02 · Price

A sale here is worth $30.04.

Listings sell for $30.04 on average, from $17.22 to $44.62. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $30.04 that is $0 to $3K a year per listing.

Average price
$30.04inside the $15 to $100 sweet spot
Price range
$17.22–$44.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #311 within Sports Equipment. It carries 591 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
11.4%
Average rank
#311in Sports Equipment
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
591per listing
Listings tracked
19

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Autograph Basketball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 flat

Sellers

27

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

5%

  • Brand 149%
  • Brand 224%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (3 brands, 5%)

Demand

Autograph Basketball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 5.1×

Reviews and returns

What reviews say buyers love and hate about Autograph Basketball

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Quality-Overall”
1.2%of orders come back
“Low quality”
A buyer, on “Quality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Autograph Basketball questions

Answered from the same tracked data.